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Category: Customer relationship management


Customer relationship management, General organization management

What To Do When You Spend All Your Time On Customer Success, Yet You Don’t Have Time for Customer Success

June 21, 2018

Via: Business 2 Community

When I work with Customer Success teams to embed proactive processes to strengthen customer relationships, concerns raised are typically centered on, “I don’t have time for that.” When I dig more deeply, I usually hear about how busy everyone is […]


Customer relationship management, General organization management

You Are Responsible for Customer Success, But Are You Driving Customer Success?

June 14, 2018

Via: Business 2 Community

I recently wrote about the importance of leading indicators to improve customer retention and expansion rates in B2B environments. Waiting for financial results is too late; it behooves every company to embed a simple and repeatable set of steps that […]


Customer relationship management, General organization management

What Everyone Ought to Know About Followup with Clients

June 11, 2018

Via: Small Business Trends

Following up is the key to running a successful business. In the professional world, everyone is busy and just trying to keep everything afloat. Not to mention, life also happens. It’s easy to overbook yourself, forget things, or just fall […]


Customer relationship management, General organization management

Worried About the Gen Z Social Media Exodus? 3 Creative Ways Your Business Can Respond

June 4, 2018

Via: Small Business Trends

A growing number of Gen Z consumers are leaving social media (or at least taking breaks), according to a new study conducted by Hill Holliday. What do small business owners need to know to keep Gen Z engaged on social […]


Customer relationship management, Department management, General organization management, Marketing

4 Ways to Make Customers Crave Your Emails

May 29, 2018

Via: Small Business Trends

Imagine as satisfying as freshly-baked cupcakes. Sounds good, doesn’t it? Your readers would bite hungrily into your content. And wait impatiently until the next time you hit send. Could an email ever be that good? For Sarah Waters, brand director […]


Customer relationship management, General organization management

Respect Your Customers Time and They Will Respect You

May 17, 2018

Via: Inc.

The one topic sure to spark unanimous agreement in the modern business world is that we are all struggling to find enough time to get everything we need to do done. There are so many different aspects to our lives […]


Customer relationship management, General organization management

A 5-Step Plan for Responding to Angry Customer Reviews

May 2, 2018

Via: Inc.

The quality of your online reviews is so important if you want to make the right impression on your customers. The reviews found on Google maps, Amazon product pages and other sources are likely to come up whenever someone searches […]


Customer relationship management, General organization management

How to Speak Your Customers’ Language and Why It’s Critical

April 23, 2018

Via: Business 2 Community

When it comes to technology and business copywriting, you have to speak your customers’ language if you want to have a lasting impact. But what does that even mean? Let’s think about this in the simplest possible terms. Unless you […]


Customer relationship management, Department management, General organization management, Marketing

Are You On the Same Wavelength as Your Buyers?

April 20, 2018

Via: Business 2 Community

B2P (business-to-people). P2P (people-to-people). Buyer-centric. Customer-focused. We hear these terms tossed around when in marketing circles, and we know that we need to do a better job of personalizing our content. But how do we actually do that? We do […]


Customer relationship management, General organization management

How to Use CRM Best Practices to Improve Client-Onboarding

April 2, 2018

Via: Business 2 Community

The First Sale is Only the Beginning When it comes to customer onboarding, it doesn’t matter who the customer (clients, employees, shoppers) is, you only have one opportunity to make a first impression. Top brands like Salesforce, Travel Protection, and […]