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Category: Customer relationship management


Customer relationship management, General organization management

The A to Z of Attracting Last Minute Shoppers

December 12, 2017

Via: Small Business Trends

Are you one of those people who had your holiday shopping done in September? Good for you, but most Americans are more like me: still scrambling for those final few gifts. In 2016, last-minute holiday shoppers pushed spending to new […]


Customer relationship management, General organization management

5 Ways to Turn Indifferent Customers into Raving Fans

December 7, 2017

Via: Small Biz Club

Providing good customer service just isn’t enough anymore, not with companies the world over clamoring for the dwindling dollars consumers spend. And heaven forbid your customer service should be classified average! That could, literally, be the death of a company […]


Customer relationship management, General organization management

How to Save a Relationship with a Customer When Things Go South

November 28, 2017

Via: Small Biz Club

Sometimes, being an entrepreneur isn’t all it’s cracked up to be. When I left my 9-5 job, it was to pursue the ultimate freedom of self-management. I became the boss, and that meant the power was all mine, right? Not […]


Customer relationship management, General organization management, Strategic planning

5 Steps to Creating An Effective Sales Strategy

November 22, 2017

Via: Inc.

What are the best steps to take when developing a sales strategy? Jennifer Willey has over twenty years’ experience in sales at companies like Yahoo and AOL and is currently Chief Business Officer of Independa, a technology company that creates […]


Customer relationship management, General organization management

How to Use Content Marketing to Retain Customers in 2018

November 21, 2017

Via: Business 2 Community

The great Peter Drucker once said that marketing has two purposes: to create and keep customers. For digital products, such as SaaS platforms and apps, the latter is key. Yet many marketers are so focused on user acquisition they forget […]


Customer relationship management, Department management, General organization management, Marketing

How Video Can Help You Connect with Your Audience Through Social Media

November 10, 2017

Via: Small Biz Club

The popularity of video in marketing has risen in recent years. Here at Sparkhouse, a leading video-production and online-marketing company based out of southern, California, we aren’t aware of a decrease in literacy (though the replacement of emoticons for words […]


Customer relationship management, General organization management

3 Ways to Improve Your Company’s Customer Support

November 2, 2017

Via: Small Biz Club

When a customer contacts your company with a problem, what level of support service is being delivered to them? Every successful business needs to ask this question on a frequent, ongoing basis to reach their peak potential. We trust you’ve […]


Customer relationship management, General organization management

How to Deal With an Unhappy Customer and Their Negative Review

October 27, 2017

Via: Business 2 Community

If you’ve ever worked retail, you can commiserate. You have a customer that you’ve gone out of your way for, bent over backwards, called in favors, but they are still not happy. When is enough enough? Can you really fire […]


Customer relationship management, Department management, General organization management, Marketing

How Can Companies Get Better at Personalization?

October 26, 2017

Via: Aberdeen Essentials

Nathan Kontny is the CEO of Highrise, a CRM tool built by the team behind Basecamp. Prior to Highrise, Nathan was a software engineer and designer for 15 years. He began his entrepreneurial career with two Y Combinator backed startups: Inkling in 2005 and Draft in 2011.  […]


Customer relationship management, General organization management

14 Ways Business Owners Can Make Customer Outreach More Personable

October 26, 2017

Via: Forbes

People are more inclined to engage with brands they genuinely like. Your business may be the most skilled or largest in the industry and still be disconnected from its clients. But the moment another brand can offer similar services, even […]