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Tag: business


Customer relationship management, General organization management

What To Do When You Spend All Your Time On Customer Success, Yet You Don’t Have Time for Customer Success

June 21, 2018

Via: Business 2 Community

When I work with Customer Success teams to embed proactive processes to strengthen customer relationships, concerns raised are typically centered on, “I don’t have time for that.” When I dig more deeply, I usually hear about how busy everyone is […]


Administration, General organization management

5 Tough Situations You’ll Eventually Face When Managing People

June 19, 2018

Via: Small Business Trends

As a business owner, managing people is by far the toughest responsibility of all. Every person is different, unpredictable, and motivated by a unique set of factors. And while good hiring practices will mean smooth sailing most of the time, […]


General organization management, Systems management

10 Topics to Discuss with a Lawyer Before Starting a Business

June 19, 2018

Via: Small Business Trends

There are several legal ramifications of starting a business. It can lead to issues related to liability, copyright, employee rights and everything in between. So one of the first steps you should take as you work to get your business […]


Department management, Investment, Marketing, Organization management

Is Your Business Looking At Marketing The Right Way?

June 14, 2018

Via: Forbes

In my experience, the moment you talk about investing in a new marketing strategy with the people responsible for cutting the checks, their first thought is, “Can we afford it?” and the second, “How do we know this money is […]


General organization management, Strategic planning

12 External Factors You Need to Create an Effective Business Strategy

June 6, 2018

Via: Inc.

If you want to grow quickly and successfully, you need a solid plan that positions you well in the market and gives you plenty of business opportunities. Strategy is fundamentally about how you are going to respond to what’s happening […]


Department management, Information Technology, Marketing

Why Do You Need to Automate Your Content Tagging With AI?

June 6, 2018

Via: Business 2 Community

If you have content, you tag it. If you have web content, you tag it in your content management system. Your authors do it every day. And it feels somehow free. You never get a bill for content tagging–people who […]


Department management, Marketing

21 Quick & Dirty Content Marketing Tips for More Traffic & Conversions

May 14, 2018

Via: Search Engine Journal

Conversions. Traffic. Everybody wants them, but not everybody knows the little ways they can improve their content marketing to get them. According to The Goal Pyramid by Matthew Michaelwicz, breaking down your big goals (like more traffic, more conversions, more […]


Department management, Marketing

Five Considerations For Building Cost-Effective Marketing

May 7, 2018

Via: Forbes

When we launched in the summer of 2012, we were primed to go to market with a functional platform and a strong financial backing to support initial marketing expenses. Unlike many early-stage startups, we had the ability to spend with […]


Department management, General organization management, Marketing, Strategic planning

Marketing Strategies to Drive Sales This Mother’s Day

May 4, 2018

Via: Business.com

Mother’s Day is quickly approaching, and with it, the frantic rush to buy the perfect gift for your mother, grandmother, mother-in-law, etc. In 2017, Americans spent $23.6 billion for Mother’s Day, which increased by 10 percent from the year before. […]


Department management, Marketing

Everything You Need to Know About Influencer Marketing and Artificial Intelligence

April 30, 2018

Via: Small Biz Club

One of my professional resolutions for this year was to learn as much as I could about Artificial Intelligence (AI) and blockchain. Half of that research has already culminated into a free ebook, entitled, “Everything You Need to Know About […]