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4 Tips for Building a Following–and a Robust Revenue Stream–on TikTok

February 9, 2022

Via: Inc.

Some business owners still have a perception that TikTok is little more than a repository of videos of teenagers singing and dancing. But the platform–which now has an estimated 73.7 million monthly active U.S. users–can in fact be a vital tool for engaging with your customers and finding new ones.

Given TikTok’s vast audience and relatively novel format, getting started can feel intimidating. Later this year TikTok will be launching an SMB Academy to help small businesses with the app: Participants will learn how to properly use effects in their videos, find the best music, create clear objectives with TikTok campaigns, and implement other best practices.

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