The evolution of marketing hasn’t been a straight road. As the world becomes more digital and more connected, the way that we use marketing has to change and adapt accordingly.
In 2010, Instagram launched. That means that many of us remember a time before Instagram. Which honestly, feels weird to say. When entire agencies and social strategies rely on ‘influencers’ and ‘Instagram’ as their center point, it’s strange to consider that this is a relatively new way of working.
