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How to Use B2B PR in SEO to Boost Your Results

Have you thought about using tactics typically reserved for PR in SEO? For years now, people have focused on the differences between PR and SEO — you’re either an expert in one or the other. But recently we have seen the line between these two industries blur and a common thread emerge. When SEO PR service professionals incorporate PR tactics into their SEO strategy, we see an uptick in positive results.

This should come as no huge surprise — after all, SEO and PR work toward many of the same goals, including brand awareness and credibility.

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