Have you thought about using tactics typically reserved for PR in SEO? For years now, people have focused on the differences between PR and SEO — you’re either an expert in one or the other. But recently we have seen the line between these two industries blur and a common thread emerge. When SEO PR service professionals incorporate PR tactics into their SEO strategy, we see an uptick in positive results.
This should come as no huge surprise — after all, SEO and PR work toward many of the same goals, including brand awareness and credibility.