In the world of social media, it doesn’t take a lot to cause a fuss. However, a major change has indeed happened on Instagram, and it’s not an exaggeration when we say that Instagram removing ‘likes’ from posts is probably one of the biggest things to happen on social in years. At the very least, it could have quite serious implications for Influencers, who rely on this particular metric to ensure they stay in work. On a more positive note, it could actually improve the Instagram experience for everyone else. Intriguing and pretty much out of the blue, this new direction has caused a major stir.
