When a business owner repeats the strategies everyone else uses, they don’t give customers a reason to choose their product over competitors and will likely fail. An effective marketing campaign that’s well planned and executed, makes the difference between selling a great product successfully or being ignored by consumers even after launching an excellent product. 63% of marketers say that lead and traffic generation are very challenging. However, it is not impossible, and when you implement the following practical marketing principles, you change the trajectory of your business.
