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The 10 Top Communications Challenges in PR

Businesses have faced problem after problem since March of 2020 and the people they relied on the most to help navigate unchartered waters have been professional communicators.

As such, the value of PR and communications has grown in the eyes of business, according to findings from the 2021 JOTW Strategic Communications Survey.

The 10 Top Communications Challenges in PR
This new recognition of value, while welcome, doesn’t come without challenges.

Media relations is still difficult, political and social issues add complexity to public communication and communicators are facing a plethora of priorities.

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