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The Ultimate Nonprofit Video Marketing Strategy + 5 of the Best Nonprofit Videos We’ve Seen

September 6, 2018

I know many nonprofits who are sceptical of video marketing.

“Making videos is too expensive,” Jen, a communications coordinator at a small nonprofit, told me. “And they take too much time to prepare.”

However, video marketing can be a huge asset for your nonprofit.

When I pointed out that with the right video marketing strategy, 57% of people who watch a video for a nonprofit go on to make a donation, she reluctantly agreed to give it a try.

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