According to Forbes, up to 90 per cent of consumers search for local businesses online before making their buying decision. Thus, there’s no doubt that a strong digital presence is imperative to gaining customers. How users see your brand online will further determine your sales and profits, so if, until now, appearing on the second page of Google search results was just fine for you, now it’s time to work on that.
Due to the increased usage of the Internet, the marketplace has changed so that online advertising has become a must among businesses of all sizes.
