The days of having to leave the house, deal with traffic, find parking and fight the crowds in a retail environment are long gone. Online shopping is not as foreign to most consumers as it once was. It’s now mainstream and preferred, with its convenience, ease of use and low-cost options.
Many companies sell online, but they sell via marketplaces like Amazon, eBay and Walmart. Then, there are brands that went direct-to-consumer right away and grew into billion-dollar whales that dominated their space in a short period of time.
