The challenge that all the corporate face is not how to gather data but, how to structure the same, or what are the tools that could use to analyze the same, rather how to identify the questions we wish to solve.
A huge number of people have taken to learning big data or understanding the benefits of data analytics. One of the main benefits is that you can use the data that you collect towards driving operational performance within your business. The famous quote by Edward Demming is:
βIn God we trust, everyone else brings data.β