From natural disasters, errant employees, malware to even a rodent with an appetite for cables — the likelihood of an organization suffering a data disaster has never been greater. An organization’s best defense is to plan for business continuity and disaster recovery by using best practices that guide organizations to possibly prevent and/or better manage an (unpredictable) disruptive event.
An organization cannot risk the catastrophic damage to data and reputation that a breach can cost. Ponemon Institute’s 2018 Cost of a Data Breach Study found that the average cost of a data breach globally is $3.86 million. And more damaging than that is the loss of reputation and customers — 65 percent of customers who have had their data compromised said that they lost trust in an organization, and one in three chose to discontinue their relationship permanently.