Your business needs referrals to grow. Many businesses receive only random referrals. You can’t always control how often they come and from whom. But a referral network can potentially help you gain a bit of control over the process.
Your business can build many different types of referral networks. They include those with formal agreements and those very loosely built. All can offer genuine advantages to various types of businesses. This guide explains referral networks and the types of businesses benefiting from them. It also explains how to actually set one up.
