The COVID-19 pandemic has forced a fundamental shift in how many retail businesses operate. With the government closure of non-essential businesses and customers nervous about keeping proper social distances in retail spaces, many brick-and-mortar businesses have focused on adding ecommerce to their business model.
While this shift may have happened as a matter of necessity, there’s also a sense that something has changed permanently. When life returns to the new normal, it will be a different business as usual.
