Here are some numbers that might be of interest:
- The subscription economy has seen an uptick of nearly 6x (over 435%) over the last 9 years, according to Zuora.
- 78% of international adults currently opt into subscription billing as compared to 71% in 2018. And 75% believe that in the future, people will subscribe to more services and own less physical ‘stuff’.
- Subscription publishing companies in the SEI grew revenue by 16% in 2020.
- Analysts at UBS predict that the subscription economy will expand into a $1.5 trillion market by 2025 (up from $650 billion in 2020). That’s an average annual growth rate of 18%.
