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The Subscription Economy Is Booming Right Now. But Are You Reaping the Full Benefits?

Here are some numbers that might be of interest:

  • The subscription economy has seen an uptick of nearly 6x (over 435%) over the last 9 years, according to Zuora.
  • 78% of international adults currently opt into subscription billing as compared to 71% in 2018. And 75% believe that in the future, people will subscribe to more services and own less physical ‘stuff’.
  • Subscription publishing companies in the SEI grew revenue by 16% in 2020.
  • Analysts at UBS predict that the subscription economy will expand into a $1.5 trillion market by 2025 (up from $650 billion in 2020). That’s an average annual growth rate of 18%.

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