How many analogies does it take to explain how to use marketing to become the obvious choice for your ideal customers? As many as it takes. And, I can’t resist any of them.
That’s why I couldn’t wait to get my hands on the new book Lobster on a Cheese Plate: How to Stand out, Attract the Best Clients and Win Every Sale That Comes Your Way.
What Do Lobsters and Cheese Have to Do With Marketing