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Lobster on a Cheese Plate is a Fun Approach to Marketing

How many analogies does it take to explain how to use marketing to become the obvious choice for your ideal customers? As many as it takes. And, I can’t resist any of them.

That’s why I couldn’t wait to get my hands on the new book Lobster on a Cheese Plate: How to Stand out, Attract the Best Clients and Win Every Sale That Comes Your Way.

What Do Lobsters and Cheese Have to Do With Marketing

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