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Tag: Alexa

General organization management, Strategic planning

Does Your Brand Need an Audio Content Strategy Now, Too?

September 13, 2021

Via: Business 2 Community

Like we digital marketers need another thing on our plate, right? But, the concept of adding an audio content strategy to your work isn’t as crazy as it might have seemed just a few short years ago. For starters, consider […]

Department management, Information Technology, Marketing

The Risks & Rewards of Voice-Enabled Commerce

February 12, 2020

Via: Business 2 Community

Voice-enabled IoT devices found their way into millions of American homes over the last decade. We add more of these devices to our lives every day; in fact, experts project we’ll have up to 8 billion digital assistants by the […]