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Tag: B2B


Association, Organization management

How to Sell Your Company for More

October 10, 2022

Via: Small Business Trends

Many small business owners’ dreams are to sell their company for a lot of money. What can you do today to make the likelihood of that happening and hit the payday that you want? On The Small Business Radio this […]


Department management, Financial

Why B2B Companies Can’t Ignore the 5th P of Marketing — Payments

September 20, 2022

Via: Entrepreneur

For decades, marketers have relied on the four Ps — price, product, promotion and place — as staples of strategic planning. In 1960, E. Jerome McCarthy proposed the four Ps in his book, Basic Marketing: A Managerial Approach, and they […]


General organization management, Strategic planning

4 Overlooked B2B SaaS Lead Generation Strategies to Help Scale Your Startup

September 15, 2022

Via: Entrepreneur

So, you’ve tried it all, from pay-per-click advertising to inbound marketing and everything in between. You get some leads here and there, but not in droves like you were hoping. What are you missing? Unfortunately, there is no fail-proof way […]


Communication, Department management

5 Ways to Level Up Your Thought Leadership

September 6, 2022

Via: Entrepreneur

Your thought leadership may be missing the mark. New research shows that nearly three out of every four buyers don’t find value in at least half of the thought leadership they consume. From the same research sample, however, nearly half […]


Department management, Financial

B2B Payments are Late, Threatening Main Street Businesses

July 15, 2022

Via: Small Business Trends

A large number of small business owners say that B2B payments are getting increasingly late, coming in 20 – 30 days after their due date. The late payments are threatening to close many Main Street businesses. B2B Payments are Late, […]


Department management, Marketing

Engaging And Relatable B2B Brand Voice: How To Discover It

June 2, 2022

Via: Forbes

Boring. That’s how people generally describe most of the B2B content they see online. It’s no secret that the B2B world can feel quite stiff sometimes. And while we all technically know it doesn’t have to be this way, most […]


Educational, Organization management

Check Out These Social Media Marketing Courses

April 19, 2022

Via: Small Business Trends

Social media is the place where everyone from everywhere can interact with everyone else including individuals and companies. Social media easily facilitates the interactions of people with people, people with companies, and companies with companies. Social media marketing teaches you […]


Personal information & knowledge management, Self-management

SBA Continues Boots to Business Entrepreneur Training for Military Veterans

April 8, 2022

Via: Small Business Trends

The Small Business Administration (SBA) has announced a funding opportunity to provide the continuation of Boots to Business Entrepreneur Training. SBA Funding Continuation of Boots to Business Entrepreneur Training for Military Veterans The SBA is inviting eligible non-profit organizations, alongside […]


Department management, Marketing

Top B2B Marketing Strategies for SaaS Businesses

March 23, 2022

Via: Entrepreneur

Effective B2B marketing for SaaS businesses can look much different from brick-and-mortar organizations, but some strategies hold across all fields. SaaS businesses fill a niche by providing necessary subscription services to companies online. Most brands utilize at least one SaaS […]


Department management, Marketing

Why Most Digital Entrepreneurs Don’t Have Their Priorities Straight

March 14, 2022

Via: Entrepreneur

I love marketing. I’ve been obsessed from the early days. Done right, it gives you the ability to “buy growth.” How much do you want to grow your business this month? How big is your budget? That’s how much growth […]


Department management, Marketing

B2B E-Commerce Marketing Tips For 2022

January 27, 2022

Via: Forbes

As 2022 begins to build steam, marketers can learn from active e-commerce on a national and global scale. Owing to circumstances, many customers for B2B have to work remotely, while others are cautiously transitioning to business operations that involve more […]


Department management, Marketing

The 9 Best HubSpot Email Marketing Tools That Help Support Best Practices and Drive Results

January 18, 2022

Via: Business 2 Community

How many marketing emails are currently in your inbox? And how many times have you interacted with a business because of one of those communications? The fact remains that while it’s common for people to delete marketing messages without reading […]


General organization management, Strategic planning

The Critical Balance Required for the New B2B Sales Environment

January 13, 2022

Via: Business 2 Community

There’s no question that the introduction of technology has dramatically changed the contours of the B2B sales journey over recent decades. Just 20 years ago, customer relationship management (CRMs) and Salesforce introduced acute customer segmentation and a focus on individuals […]


Department management, Marketing

5 Tips for Creating High-Performing Content

January 11, 2022

Via: Business 2 Community

A good content strategy can drive 100% of your revenue. Content marketing fills the gap between what message brands want to share and what consumers actually want to see. That’s the secret to building active, engaged communities full of loyal […]


General organization management, Strategic planning

Facebook Marketing Strategies for eCommerce Businesses

January 5, 2022

Via: Business 2 Community

It’s time to get personal with your social media strategy. The algorithms of popular sites like Facebook and Instagram are changing quickly, so it can be difficult for potential customers or clients to see your updates even when you post […]


Department management, Marketing

How Does Facebook Marketing Work?

January 5, 2022

Via: Business 2 Community

Social media’s ability to create viral campaigns and build communities is a powerful tool for companies and organizations to reach new and current customers. This is especially true when it comes to Facebook. With so many business owners already using […]


Communication, Department management

5 Data-Driven Resolutions for a Great Email Year in 2022

January 4, 2022

Via: Business 2 Community

As you put your 2022 marketing plans together, you’ll concentrate on acquisition, budget and campaigns. We would like to add another item to your list and move it to the No. 1 priority: Your data! Why data? Because data is […]


Department management, Information Technology

What Should My B2B Website Have?

January 3, 2022

Via: Business 2 Community

Starting a B2B web design project can be overwhelming. There is a lot to consider and often a lot of stakeholders need to sign off. So, where do you begin? In this post, we take a high-level look at what […]


Department management, Marketing

Voice Marketing; 3 Tips You’ve Not Heard Before

December 22, 2021

Via: Business 2 Community

Let’s be honest, telemarketing has a poor reputation among marketing folk. You’ll never win an award for a successful telemarketing campaign and it won’t get you a new job. Yet it is still one of the most powerful tools in […]


Communication, Department management

All of What We Do Is Really About People

December 9, 2021

Via: Business 2 Community

Everything we read about and encounter is about some sort of digital transformation. It could be a business transformation, buying/selling, or even social transformation. Technology and automation takes a greater part of our lives. Years ago, usually it was scientists […]