Tag: SMB

July 20, 2023

Businesses can’t run before they can walk. Every step they take must be measured and evaluated against risk factors. Continuity is important during periods of business evolution, too. While some firms do incur growing pains as they get bigger, it’s […]

November 28, 2022

For many small- and medium-sized businesses (SMBs), the pandemic was the nudge they needed to embrace digital technologies, like email marketing software. Plus, new challenges like inflation and labor shortages have left small businesses lacking the time and resources to […]

November 4, 2022

When you read a typical success case-study about an online business, most of the time it appears as if every aspect of that business worked in sync and therefore collectively pushed the venture smoothly through the door of success. However, […]

October 7, 2022

The importance of timing in business is well known, but it also applies to many aspects of life, including grants. This is because grants are made available for a limited amount of time. And if you don’t apply on time, […]

October 6, 2022

The impact of inflation is highlighted in a new global report by Meta, the parent company of Facebook. According to the report, inflation and rising costs of inputs are emerging challenges for most Small and Medium-sized Businesses (SMBs). The analysis […]

April 28, 2022

We all “scream for ice cream” and you’ll shriek at the profit potential in a mobile ice cream business. Operating an ice cream truck business is one of the most popular food truck ideas. How to run the business is […]

February 9, 2022

Some business owners still have a perception that TikTok is little more than a repository of videos of teenagers singing and dancing. But the platform–which now has an estimated 73.7 million monthly active U.S. users–can in fact be a vital […]

January 31, 2022

Restaurant menus A well-designed restaurant menu is one of the top ways to retain customers because it showcases the best of what your restaurant has to offer! Menu design and how the information is arranged can make a big difference […]

December 17, 2021

Security Orchestration, Automation, and Response (SOAR) is a stack of compatible software programs that enables an organization to collect data about security threats and respond to security events without human intervention. The goal of using a SOAR platform is to […]

November 1, 2021

A recent Harvard Business Review article highlights the record-breaking number of job openings in the U.S. labor market in mid-2021. Calling it “the Great Resignation,” a key trend the article identifies is that mid-career employees are among those resigning their […]

September 28, 2021

A Hardware Security Module (HSM) is a physical security device that safeguards and manages digital keys, performs encryption and decryption services, strong authentication, and often have tamper detection and prevention built into the devices themselves. Each HSM contains one or […]

September 14, 2021

No-code and low-code software tools have garnered much popularity, especially recently. Whether a business is already familiar with the software or has never heard of it till now, learning about how to leverage low-code in a dynamically changing workforce will […]

August 17, 2021

Small businesses face a variety of obstacles to their growth. From changing market conditions to the increasingly digital marketplace, the average small business owner can be forgiven for feeling overwhelmed. A rarely discussed obstacle is the quality of talent that […]

August 2, 2021

Small and medium-sized businesses contribute majorly to the growth of an economy. Yet with resources and tight budgets, many businesses continue to struggle with their invoicing operations. Whether it be invoicing through spreadsheets and paper-based methods, or struggling to optimize […]

July 21, 2021

Effective communication amongst members of the workforce is capable of scaling business whether small or large. Irrespective of your industry, your business needs not just good but effective communication. According to statistics, effective communication can increase your organization’s productivity by […]

July 2, 2021

Knowledge-Based Verification (KBV) is a strategy used to verify identities based on knowledge of private information associated with the claimed identity. This is often referred to as knowledge-based authentication (KBA) or knowledge-based proofing (KBP). KBV is regularly practiced when users […]

June 15, 2021

Amazon just announced that it’s launching a $150 million Black Business Accelerator program for third-party sellers on the site. Almost all third-party sellers on Amazon are small to medium-sized businesses. Third-party sellers represent nearly 60% of product sales on Amazon, […]

June 3, 2021

Businesses have weathered various storms through out the last year due to the instability and changing markets caused by COVID-19. With limited resources and budget constraints, companies have struggled to digitize their entire organization for remote work and keep business […]

April 28, 2021

Many small business owners and leaders feel like they have to do everything on their own. However, surrounding yourself with other entrepreneurs can provide major benefits. Even if you usually work alone, organizations like Presidents’ Leadership Council may help. The […]

April 23, 2021

Good morning, Marketers, I hope you had a good Earth Day, yesterday. Below, we found a study that suggests environmental messaging might be the biggest miss in the world of marketing. What is your organization saying about the health of […]