April 19, 2018

For years, targeting key accounts has been a cornerstone of effective B2B growth. Today, over 90% of B2B organizations believe Account Based Marketing is a “must-have” tactic, according to SiriusDecisions. One reason is the immense amount of data that is […]

April 12, 2018

How to Write Marketing Text Messages Marketing text messages have become over 4 times as effective as marketing emails. Research shows that customers are 8 times more likely to redeem text coupons than email coupons. Your customers are almost 400% […]

April 5, 2018

In the fast-moving world of social media marketing trends, influencer marketing continues to thrive. Here’s what makes this strategy so effective. In the fast-moving world of social media marketing trends, one of the few strategies receiving repeated buzz is influencer […]