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Tag: analytics


Editorial

Data-Driven Decision Making: Leveraging Analytics for Business Success

November 14, 2023

Via: Caitlin Simmons

In today’s business environment, making informed decisions is not just a strategic advantage—it’s a necessity. Enter Data-Driven Decision Making (DDDM), a paradigm that has reshaped howthe way organizations operate and strategize. Definition of Data-Driven Decision Making (DDDM) At its core, […]


General organization management, Systems management

30 Essential eBay Apps for Successful Sellers

July 12, 2023

Via: Small Business Trends

eBay is a popular online marketplace where sellers can showcase their products to a wide audience. To enhance their selling experience and increase efficiency, many sellers rely on a range of useful apps. This article will look at 30 essential […]


Department management, Marketing

Here’s Why You Must Rethink Your Marketing Strategy in 2023

February 17, 2023

Via: Entrepreneur

We’re just over one month into 2023, and we’ve already seen a lot: Changes and layoffs in big tech, ChatGPT and a gathering storm of economic uncertainty. There’s no doubt that inflation is an overarching player here. Forty-seven percent of […]


General organization management, Strategic planning

A Complete Guide to Using Predictive Analytics in Your Business

January 4, 2023

Via: Entrepreneur

Predictive analytics is a field of data analysis that uses past data to make future predictions. By understanding customer behavior, you can better anticipate what they want and need — and therefore create products and services that appeal to them. […]


General organization management, Systems management

3 Reasons to Add Technology to Your Non-Tech Business

November 2, 2022

Via: Entrepreneur

You are a business owner but aren’t in the tech industry, so why would you need to focus heavily on adapting technology in your daily workflow? Some people may say you don’t need to. However, I’m here to put a […]


Department management, Information Technology

Building A SaaS Stack? Ask Yourself These 10 Questions First

August 30, 2022

Via: Forbes

Choosing the right software as a service (SaaS) tools for your business can prove to be a Herculean task. Whether it’s for accounting, marketing or HR, it’s important to choose software that will grow with your business and offer ongoing […]


Department management, Marketing

How to Grow a Business on Instagram

February 18, 2022

Via: Small Biz Club

According to niche research, almost three-fourths of Instagram users have bought something that appeared on their feed. Instagram has 700 million users, who are active daily. You do the math. The potential customer base is huge. So is the competition. […]


Customer relationship management, General organization management

What Is Customer Analytics?

February 16, 2022

Via: Business.com

Customer analytics is an important part of any business’s operational and marketing strategies. The insights you gather from customers can be incredibly beneficial and help you make improvements to your business. With the wealth of data the average business accumulates […]


General organization management, Strategic planning

6 Ways Big Data Analytics Can Drive Down Costs

January 28, 2022

Via: Business 2 Community

Companies depend on data to respond to evolving needs, improve customer relationships, and reduce the risks that threaten business operations. Through big data analytics, organizations can predict emerging trends and discover valuable insights that help them make strategic decisions. That […]


Department management, Marketing

4 Simple Tips to Optimize Social Media Marketing and Save You Time

January 5, 2022

Via: Business 2 Community

One of the best ways to reach more clients and help your business grow is to use social media. Creating social media content on a routine basis is a fantastic way to engage with your consumer base while also making […]


Department management, Information Technology

How to Build an Online Brand – A Quick Start Guide

November 24, 2021

Via: Business 2 Community

Building a brand online can be a tricky business. But the benefits can be incredible and there’s no better time to get started than now. Here’s a quick start guide of what you need to do to make your online […]


Department management, Marketing

Key Website Analytics Tools to Enhance Your Business

November 8, 2021

Via: Business 2 Community

Analytics are extremely insightful tools that are available for you to use to improve your business by attracting new customers, improving your website experience, learning more about your customers, and so much more. At Bookmark, all of your analytics can […]


General organization management, Strategic planning

7 Ways to Improve Your Business Growth Using Data Analytics Services

November 5, 2021

Via: Business 2 Community

The challenge that all the corporate face is not how to gather data but, how to structure the same, or what are the tools that could use to analyze the same, rather how to identify the questions we wish to […]


Department management, Information Technology

What Will a Cookieless Future Mean for Marketers?

October 26, 2021

Via: Business 2 Community

Third-party cookies have fuelled the growth of digital advertising since as far back as the mid-nineties, giving advertisers the unique ability to track people across the web and build robust user profiles based on their browsing behaviour. These tiny pieces […]


Department management, Marketing

Poor Conversion Rates? It Could Be Time for a Website Content Review

October 7, 2021

Via: Business 2 Community

The content on your website is what builds relationships with your audience and leads them to take the action you want them to take. If your website isn’t working to achieve this goal, there’s a good chance the problem is […]


General organization management, Strategic planning

4 Ways to Improve Your Mass Email Marketing Strategy

October 6, 2021

Via: Business 2 Community

Take advantage of the huge benefits of email marketing to expand your business and increase sales with these 4 powerful ways to improve your mass email marketing strategy and drive more sales for your business. A valuable mass email marketing […]


Department management, Information Technology

4 Third-Party Tools You Can Use to Gain Powerful Instagram Analytics Insights

October 5, 2021

Via: Business 2 Community

Tracking Instagram analytics is an absolute must for every business that markets itself on Instagram. Analytics help you understand how your posts are performing and what your audience wants to see. And when you know that, it’s easy to post […]


General organization management, Strategic planning

9 Marketing Metrics You Need to Track to Drive Inbound Results

September 24, 2021

Via: Business 2 Community

We live in an age where it’s become common practice to track everything — your sleep, your steps, your macros. And this method of keeping an eye on details is then used to make data driven decisions: Going to bed […]


General organization management, Strategic planning

Why Your Marketing Strategy Needs To Go Beyond Analytics

September 22, 2021

Via: Business 2 Community

You hear a lot about analytics these days: how brands need to use “the numbers” to create content and advertising campaigns. It’s supposed to make you more efficient: analytics tell you what worked and what didn’t so you can create […]


Department management, Information Technology

Why Your Warehouse Data Strategy Needs Predictive and Prescriptive Analytics

April 21, 2021

Via: Business 2 Community

In an evolving era of digitalization, the warehousing industry has undergone a foundational shift toward advanced technology adoption. Over the past decade we’ve seen traditional and manually operated warehouses and supply chains revolutionized by innovative technologies. Artificial Intelligence (AI) and machine […]