Tray Dorbain

Tray Dorbain

Business Strategy Consultant
Tray Dorbain is a Corporate Services leader who specializes in management and business strategy. Tray examines a wide range of topics, such as competitive analysis, market positioning, and strategic planning. His work is known for its insights that help businesses develop clear, actionable strategies that align with their goals and drive sustainable competitive advantage.
How Can Companies Attract and Retain Top Talent in 2025?
Human Resources How Can Companies Attract and Retain Top Talent in 2025?

By 2025, the challenge of workforce management will require strategies that exceed conventional employee retention methods. In a climate of economic uncertainty, employees may hesitate to switch jobs because of concerns about potential layoffs at new companies. The era in which businesses could

How is Flynn Group's Expansion Shaping the Quick-Service Industry?
Marketing & Customer Relations How is Flynn Group's Expansion Shaping the Quick-Service Industry?

Flynn Group, the largest franchise operator in the United States, has dramatically strengthened its position in the quick-service industry through its recent acquisition. This week, the company announced it has acquired 32 Wendy's locations in Indianapolis, a move that highlights its strategic

Exploring Lucrative Photo Booth Franchises for Entrepreneurs
Financial Management Exploring Lucrative Photo Booth Franchises for Entrepreneurs

The photo booth industry has emerged as a promising market for passionate photographers and entrepreneurs. With the rise of social media and the resurgence of social events post-COVID-19, photo booth rentals have become increasingly popular. This article delves into the potential of photo booth

Boost Sales with Eye-Level Countertop Display Refrigerators
Marketing & Customer Relations Boost Sales with Eye-Level Countertop Display Refrigerators

Countertop display refrigerators are essential devices for businesses like convenience stores, bakeries, bars, and cafes. These compact units not only maintain the freshness of chilled items but also enhance product visibility, promoting impulse sales. Their strategic eye-level positioning makes

Effective Appointment Reminder Texts: Keep Clients on Schedule
Marketing & Customer Relations Effective Appointment Reminder Texts: Keep Clients on Schedule

In the fast-paced world we live in today, keeping track of appointments can be a daunting task even for the most organized individuals. Whether you run a medical practice, a beauty salon, or any other service-based business, missed appointments can lead to lost revenue and wasted time. One of the

Did a 1996 Ad Predict Today's Financial Reality Accurately?
Financial Management Did a 1996 Ad Predict Today's Financial Reality Accurately?

In 1996, an advertising campaign created by Todd Heyman and Bill Bonomo at the advertising agency Ogilvy for the financial firm TIAA-CREF predicted future prices with such eerie accuracy that it has become a topic of renewed interest on social media platforms. The campaign projected that thirty

How Can You Maximize Holiday Sales with Strategic Email Marketing?
Marketing & Customer Relations How Can You Maximize Holiday Sales with Strategic Email Marketing?

Email is a goldmine for businesses, especially during the holiday season when people are in a buying mood and looking for deals. People who make purchases via email tend to spend up to 138% more than those who don't, particularly during key shopping days such as Black Friday and Cyber Monday.

Aligning AI Initiatives with Company Values for Business Success
Tech & Innovation Aligning AI Initiatives with Company Values for Business Success

In our ever-evolving technological landscape, integrating artificial intelligence (AI) into small businesses has emerged as a powerful trend, offering substantial potential for enhancing efficiency and growth. However, this incorporation of AI must be handled with specific care to ensure that these

Is Scholar Rock Holding Corporation a Promising Investment Opportunity?
Financial Management Is Scholar Rock Holding Corporation a Promising Investment Opportunity?

Scholar Rock Holding Corporation (NASDAQ: SRRK) is a biopharmaceutical company that focuses on developing treatments for serious diseases driven by protein growth factor signaling. The company has garnered significant attention from investors and analysts alike, with a highly positive forecast for

Strategic Insights for Successful Global Franchise Expansion
Strategic Management Strategic Insights for Successful Global Franchise Expansion

Expanding a franchise internationally presents both significant opportunities and substantial risks. This decision can lead to tremendous growth beyond your current home market, offering a substantial revenue boost by introducing products or services to new, untapped markets. However, the

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