Tray Dorbain

Tray Dorbain

Business Strategy Consultant
Tray Dorbain is a Corporate Services leader who specializes in management and business strategy. Tray examines a wide range of topics, such as competitive analysis, market positioning, and strategic planning. His work is known for its insights that help businesses develop clear, actionable strategies that align with their goals and drive sustainable competitive advantage.
Gender Diversity Boosts Governance in NZ Corporate Boards
Human Resources Gender Diversity Boosts Governance in NZ Corporate Boards

In the evolving landscape of corporate governance, New Zealand stands out as a compelling case study where the inclusion of women on corporate boards has begun to reshape business performance and ethical oversight in profound ways. Recent data from companies listed on the New Zealand Stock Exchange

Asset Performance Management Market Set to Reach $7.5B by 2027
Human Resources Asset Performance Management Market Set to Reach $7.5B by 2027

In an era where industrial efficiency can make or break a company, the Asset Performance Management (APM) market is stepping into the spotlight as a critical solution for optimizing physical assets across diverse sectors. APM encompasses a range of software tools and strategic approaches designed

How Did 4 U.S. Exports to China Grow Despite Trade War?
Strategic Management How Did 4 U.S. Exports to China Grow Despite Trade War?

In a landscape marked by economic friction, the U.S.-China trade war, ignited in 2018, has cast a long shadow over bilateral trade, with overall U.S. exports to China plummeting by 12.01%. Yet, amidst tariffs and geopolitical strain, certain sectors have not only weathered the storm but thrived.

Swissport Unveils New Cargo Hub at Manchester Airport
Operations Swissport Unveils New Cargo Hub at Manchester Airport

In a transformative step for air cargo logistics in the UK, a major global aviation services provider has launched an innovative facility at one of the nation’s busiest airports, signaling a bold response to the escalating demands of international trade. This development not only doubles the cargo

How Can Married Couples Maximize Social Security Benefits?
Financial Management How Can Married Couples Maximize Social Security Benefits?

What happens when a decision made today could add tens of thousands of dollars to a retirement fund, or leave a couple struggling through their golden years? For married couples navigating Social Security, the stakes are incredibly high. This critical program, designed as a safety net for millions

Lead. With. Purpose. Event Inspires Arkansas Leaders
Human Resources Lead. With. Purpose. Event Inspires Arkansas Leaders

In a world where effective leadership can shape the future of communities, a recent gathering in Batesville, Arkansas, has sparked renewed focus on intentional growth and development for professionals across the state, hosted by First Community Bank at the University of Arkansas Community College

Salesforce Data Breach – Review
Strategic Management Salesforce Data Breach – Review

Setting the Stage for SaaS Security Challenges In an era where data breaches are becoming alarmingly common, with U.S. organizations facing an unprecedented average cost of $10.22 million per incident as reported by IBM this year, the spotlight falls on software as a service (SaaS) giants like

Miami Beach Rainbow Crosswalk Removed Amid State Clash
Human Resources Miami Beach Rainbow Crosswalk Removed Amid State Clash

In a striking display of tension between local values and state mandates, a vibrant rainbow crosswalk in Miami Beach, Florida, once a celebrated symbol of diversity and inclusion, has been removed under directives from the Florida Department of Transportation (FDOT). This crosswalk, located at the

How Does Manager Happiness Shape Workplace Culture?
Human Resources How Does Manager Happiness Shape Workplace Culture?

In today's dynamic work environment, where employee satisfaction and organizational success are closely intertwined, the emotional well-being of managers has emerged as a critical factor in defining the atmosphere within a company. Managers serve as the vital link between senior leadership and

Digital Marketing: A Startup's Guide to Rapid Growth
Marketing & Customer Relations Digital Marketing: A Startup's Guide to Rapid Growth

In an era where technology shapes business landscapes at an unprecedented pace, startups face a critical challenge in establishing a foothold amidst fierce competition and constrained resources, making digital marketing not just an option but a vital lifeline for growth. With budgets often

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