Tag: sales

January 9, 2024

Amazon is set to become the largest retailer in 2024, according to JPMorgan analysts. While sellers flock to the ecommerce giant for its prominence online and how easy it is to start selling, success on Amazon is far from guaranteed. […]

December 27, 2023

Key Performance Indicators (KPIs) are the backbone of any thriving small business, steering strategies and sharpening decision-making. This article dives into a wide array of KPI examples tailored to the unique needs of small businesses. We’re here to help you […]

December 18, 2023

I’ve always been tickled by the saying that “dogs don’t like postmen.” Now, this is not because there’s anything funny about a postman being bitten in the seat of the pants by a dog (!), but because the claim is […]

November 22, 2023

Not too long ago, the rumor on the street was that brick-and-mortar was dying and online shopping was the future, Sheri Lambert, associate professor of marketing at the Fox School of Business at Temple University says. Those reports were wrong. […]

November 10, 2023

In the intricate world of business metrics, some indicators take precedence due to their direct correlation with the viability and growth of a business. One such crucial metric is CAC or Customer Acquisition Cost. Delving deep into its significance, calculation […]

November 9, 2023

When you’ve booked a meeting with a prospect that could mark your next big client, it’s important to get it right. You want to open strong, captivate throughout, and leave them wanting more. But charisma and selling doesn’t come naturally […]

November 9, 2023

In today’s highly competitive business landscape, establishing a distinct and recognizable brand could be the difference between success and obscurity. For business owners, brand recognition is not just a marketing buzzword; it’s a pivotal factor that can significantly influence your […]

November 7, 2023

Using ChatGPT in your business is like having an enthusiastic intern 24/7, ready to diligently follow instructions and produce the goods. You’ll learn pretty fast that the strength of the answers is directly proportional to the strength of your prompts. […]

October 27, 2023

It’s no secret that the success of any organization heavily relies on its sales prowess. As the lifeblood of a company, sales drive revenue, boost growth and implement sustainability, and any progressive leader knows that investing in an in-house sales […]

October 27, 2023

I admit it. For years, I hated the idea of selling. In fact, I turned down sales jobs. However, when I started my own business, it became a priority. Most small business owners love what they do. They enjoy developing […]

October 13, 2023

In this ongoing series, we are sharing advice, tips and insights from real entrepreneurs who are out there doing business battle on a daily basis. (Answers have been edited and condensed for clarity.) Who are you and what is your […]

October 4, 2023

In the ever-evolving landscape of business, the pursuit of revenue growth is the only constant. Visionary CEOs and business leaders understand that to succeed, they must continually seek ways to increase their sales volume, boost profitability and create more value […]

October 2, 2023

If you’ve been on social media or listened to the news recently, you would undoubtedly have heard about the upcoming “recession.” While I believe a lot of this is simply fear-mongering, there could potentially be some concerns that we may […]

September 22, 2023

Managing projects in leading global corporations is an ambitious and responsible task that requires in-depth analysis and innovative approaches. Mikhriniso “Niso” Nigmatullina—an expert with a decade of experience in strategic marketing, e-commerce, and business development—provides valuable insight on crafting and […]

September 18, 2023

Imagine being able to engage with your target audience without feeling like you’re selling to them. That’s what influencer marketing can do for your brand. A big reason 93% of marketers include influencer marketing in their brand strategy is because […]

September 13, 2023

Sales and marketing misalignment is a sad reality for many B2B companies. When those two teams aren’t in sync, every revenue-generating department feels it. The good news is that there’s a way to fix it—and it’s a good one. In […]

August 25, 2023

For small businesses, setting sales goals isn’t merely a task on a to-do list; it’s a strategic compass that directs growth and paves the way for sustained success. Sales goals offer clarity, ensuring every team member knows where they’re headed […]

July 24, 2023

In any business, there’s always room for improvement. This is especially true when a recession seems imminent and companies must adapt to unfavorable economic conditions. Because systems, processes and operating units have a way of taking on a life of […]

July 14, 2023

Congratulations, my fearless entrepreneur! Let’s start churning the money-making machine. After all, that’s the first sign of success in a business — it makes money and has repeat customers! To save you time, here is the checklist. Get a CRM […]

July 14, 2023

Trust and value sit at the core of successful sales strategies in our rapidly evolving business landscape. But how do you instill these key elements in your sales process? Enter consultative selling, a sales approach that transforms the traditional transactional […]