Tray Dorbain

Tray Dorbain

Business Strategy Consultant
Tray Dorbain is a Corporate Services leader who specializes in management and business strategy. Tray examines a wide range of topics, such as competitive analysis, market positioning, and strategic planning. His work is known for its insights that help businesses develop clear, actionable strategies that align with their goals and drive sustainable competitive advantage.
Why Put Purpose Before Product in Financial Planning?
Financial Management Why Put Purpose Before Product in Financial Planning?

A staggering number of individuals navigate their financial lives without a clear map, as recent data from a 2025 Investopedia survey reveals nearly half of all Americans (47%) do not have a written financial plan to guide their decisions. This leaves many with a disjointed collection of accounts

SMX Creates a New Gold Standard for Industry Compliance
Strategic Management SMX Creates a New Gold Standard for Industry Compliance

The global gold industry is undergoing a seismic shift, moving away from a compliance model built on retrospective paperwork and assumed trust toward a proactive framework integrated directly into the physical supply chain. At the forefront of this evolution, SMX is pioneering a technology-driven

New EEOC Enforcement Puts I&D Programs at Risk
Human Resources New EEOC Enforcement Puts I&D Programs at Risk

A seismic shift in federal civil rights enforcement, propelled by new leadership at the U.S. Equal Employment Opportunity Commission and cemented by a landmark Supreme Court decision, is forcing a nationwide reassessment of corporate inclusion and diversity programs. For years, many organizations

Could a Postmark Change Affect Your Taxes?
Strategic Management Could a Postmark Change Affect Your Taxes?

The familiar blue collection box on the street corner has long represented a final, reliable step in meeting America's most critical deadlines, a symbol of trust between citizens and the institutions they answer to. For decades, dropping a tax return or a legal document into that box on its due

Can a Unified Platform Eliminate Hidden Martech Costs?
Operations Can a Unified Platform Eliminate Hidden Martech Costs?

The Unseen Tax on Marketing Productivity In the quest for a competitive edge, marketing departments have amassed a formidable arsenal of digital tools. Each platform promises to solve a specific problem—from email automation and social media management to analytics and creative production. Yet,

Did HR in 2025 Live Up to the Predictions?
Human Resources Did HR in 2025 Live Up to the Predictions?

A Look Back: Grading the Forecasts for HR's Transformative Year As the curtain closes on 2025, it’s time to look back and ask a critical question: Did the Human Resources profession evolve as predicted? A year ago, analysts forecasted a seismic shift, driven by artificial intelligence, a strategic

Is Blockchain the Key to Financial Trust?
Tech & Innovation Is Blockchain the Key to Financial Trust?

The very architecture designed to offer anonymity in digital transactions is now being championed as the ultimate guarantor of financial integrity, a paradox that reshapes modern finance. As digital assets move from the fringes to the core of the global economy, the question of trust is no longer

Birmingham Board Shifts Focus to Long-Term Strategy
Operations Birmingham Board Shifts Focus to Long-Term Strategy

After more than a decade of successfully guiding the city toward a more inclusive transportation network, Birmingham's Multimodal Transportation Board found itself at a pivotal crossroads, prompting a joint session with the city commission to fundamentally redefine its purpose. Established in 2014

WVU Medicine Names Hannah Finance Chief for Rural Hospitals
Financial Management WVU Medicine Names Hannah Finance Chief for Rural Hospitals

Ensuring the financial viability of rural hospitals represents one of the most pressing challenges in modern healthcare, as these institutions must balance tight budgets with the critical need to provide comprehensive, high-quality care to often underserved populations. In a strategic move to

What Makes a PM Tool Great for Client Service Delivery?
Operations What Makes a PM Tool Great for Client Service Delivery?

Service delivery teams are frequently navigating a complex environment of overlapping client projects, yet many are still constrained by the limitations of spreadsheets, endless email chains, and a patchwork of disconnected software systems. This fragmentation often leads to critical issues such as

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