Marketing & Customer Relations

In the fast-paced realm of marketing, Chief Marketing Officers (CMOs) are grappling with a stark reality: budgets that refuse to budge, averaging a mere 7.7% of company revenue as reported by Gartner’s latest CMO Spend Survey, a figure that shows no meaningful increase over recent years. This

In today’s fast-paced and highly competitive business environment, customer complaints are often seen as a burden, but what if they could be the key to unlocking deeper loyalty and trust? Imagine a scenario where a frustrated caller, upset over a billing error, hangs up not only with the issue

In an era where small businesses and micro-enterprises face relentless challenges due to limited resources and intense competition, DingTalk has introduced a groundbreaking solution to ease the burden on aspiring entrepreneurs. Launched on August 25th during the company's 10th Anniversary and AI

In an era where digital interactions shape consumer behavior, artificial intelligence has emerged as a transformative force in marketing, offering unparalleled opportunities for personalization while simultaneously raising profound ethical and privacy concerns. Imagine a world where every

In the dynamic world of public relations, few stories resonate as powerfully as that of Kendra Riley, an Ahwatukee resident who has built a thriving Scottsdale-based firm while championing a deeply personal cause. As the founder of Dawning Public Relations, Riley has steered her company to

Picture a business landscape where every customer interaction feels effortless, tailored, and remarkably intuitive, driven by technology that anticipates needs before they’re even voiced. That’s the ambitious reality 8x8, a trailblazing technology company, is crafting through its innovative