Digital Marketing

How Will FDA's New Rules Impact Drug Ads and Social Media Marketing?
Marketing & Customer Relations How Will FDA's New Rules Impact Drug Ads and Social Media Marketing?

The U.S. Food and Drug Administration (FDA) has introduced new regulations affecting TV and radio drug advertisements, aiming to make descriptions of medication risks and side effects clearer and more straightforward for consumers. Effective November 20, these changes promise to significantly

Google's Core Update Spurs Shift to Quality-Driven Content Strategies
Marketing & Customer Relations Google's Core Update Spurs Shift to Quality-Driven Content Strategies

The recent update to Google's search algorithm, known as the "Core Update," has sparked a significant shift in how business owners approach their content marketing strategies. This marks Google's third core update of 2024 and continues the trend of penalizing websites that

Creating Effective Marketing Videos: A Guide for Small Businesses
Marketing & Customer Relations Creating Effective Marketing Videos: A Guide for Small Businesses

Creating a marketing video has become essential for small businesses to stay competitive and engage with their audience effectively. The integration of video into marketing strategies can address various business challenges, from crisis management to showcasing products or services. Given the rise

How Can AI Tools Improve Your Business's Video Content Quality?
Marketing & Customer Relations How Can AI Tools Improve Your Business's Video Content Quality?

In today's digital era, businesses are increasingly relying on video content for marketing, internal communications, and enhancing their online presence, yet many lack the resources for professional editing. Video content is becoming a cornerstone of business operations, whether it’s through v

Can Strategic Hires Propel Fantastic Media to a £2m Turnover Target?
Marketing & Customer Relations Can Strategic Hires Propel Fantastic Media to a £2m Turnover Target?

Fantastic Media, a renowned strategic marketing agency based in Leeds, is setting ambitious growth targets with the aim of achieving a £2 million turnover. This vision is supported by significant staffing changes aimed at bolstering the company's service offerings. The recent appointments are

How Is Fantastic Media Driving Growth with Strategic Hires?
Marketing & Customer Relations How Is Fantastic Media Driving Growth with Strategic Hires?

Fantastic Media, a prominent player in the marketing and advertising sector, has made headlines with its recent strategic expansion and hiring spree aimed at achieving ambitious growth targets. This move is closely linked to the agency's new client acquisitions, notably within the

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