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Educational, Organization management

3 lessons learned from 89,000 Amazon fashion product pages

February 7, 2019

Via: Marketing Land

For select consumer product categories, Amazon, while imposing, isn’t the kind of category dominator that makes or breaks a brand’s e-commerce fortunes by themselves. Fashion is one such category. Despite 27.4 percent of U.S. apparel being purchased online in 2017, […]