Tag: administration

General organization management, Strategic planning

The 6 Best Demand Generation Strategies and Activities for B2B

January 15, 2018

Via: Business 2 Community

Leading B2B marketers aren’t afraid to test new ideas, fail fast and treat everything like an experiment. However, they also employ a trustworthy arsenal of tried-and-true tactics that continue to drive results, quarter after quarter. While you should definitely test […]

Investment, Organization management

Can Field Service Overcome the “Uber” Fatigue?

January 9, 2018

Via: Aberdeen Essentials

Five years ago, every Venture Capitalist in the world immediately stopped listening when someone pitched them “Netflix, but for (insert industry)”. Today, VCs are equally driven to madness by the flagrant overutilization of Uber as a business model. To demonstrate […]

Customer relationship management, General organization management

3 Ways to Improve Your Company’s Customer Support

November 2, 2017

Via: Small Biz Club

When a customer contacts your company with a problem, what level of support service is being delivered to them? Every successful business needs to ask this question on a frequent, ongoing basis to reach their peak potential. We trust you’ve […]

Customer relationship management, Department management, General organization management, Marketing

How Can Companies Get Better at Personalization?

October 26, 2017

Via: Aberdeen Essentials

Nathan Kontny is the CEO of Highrise, a CRM tool built by the team behind Basecamp. Prior to Highrise, Nathan was a software engineer and designer for 15 years. He began his entrepreneurial career with two Y Combinator backed startups: Inkling in 2005 and Draft in 2011.  […]

General organization management, Strategic planning

Social Media Without a Strategy

October 11, 2017

Via: Business 2 Community

I’ve written about this topic in the past, and am still amazed when I see companies as well as professionals continue to participate in social media without a strategy. Content with no schedule in mind or thought to their audience, […]

General organization management, Strategic planning

5 Keys to Modern, Ongoing Performance Management

October 9, 2017

Via: Aberdeen Essentials

As we continue to move deeper into the performance management revolution, more and more companies are following in the footsteps of Deloitte, GE, and others who have overhauled their approach. No longer is the annual review the sole form of […]

Administration, General organization management

Top 10 Challenges Small Business Owners Are Facing Today

October 5, 2017

Via: Small Business Trends

Want to know the biggest challenges facing small businesses? The National Federation of Independent Businesses may have at least a partial answer. The NFIB’s Index of Small Business Optimism has been an invaluable resource since 1975. They’ve done research on […]

General organization management, Strategic planning

Rebranding Strategies: 12 Ways to Successfully Launch Your New Brand

September 27, 2017

Via: Business 2 Community

What’s the best launch strategy for a rebrand? Leverage Your Current Fans When you’re doing a rebrand, you need to make sure you hit the messaging right and don’t frustrate your current audience. Bring them into the discussion about a […]

Administration, General organization management

Small Business Owners Are Optimistic — and in a Spending Mood, Report Says

September 14, 2017

Via: Small Business Trends

Small business optimism is at a post-recession high, according to the National Federation of Independent Business’s August Small Business Economic Trends Report. NFIB Small Business Optimism Index August 2017 More specifically, the NFIB Small Business Optimism Index rose by 0.1 […]

General organization management, Systems management

How To Avoid (Or Manage) A PR Meltdown On Social Media

September 11, 2017

Via: Business 2 Community

You’ve worked hard to get your client’s brand out there on social media, and to boost engagement for that brand. But suddenly something awful happens. One of your social media accounts is updated by an employee, and it isn’t pretty. […]