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Tag: administration


General organization management, Strategic planning

Social Media Without a Strategy

October 11, 2017

Via: Business 2 Community

I’ve written about this topic in the past, and am still amazed when I see companies as well as professionals continue to participate in social media without a strategy. Content with no schedule in mind or thought to their audience, […]


General organization management, Strategic planning

5 Keys to Modern, Ongoing Performance Management

October 9, 2017

Via: Aberdeen Essentials

As we continue to move deeper into the performance management revolution, more and more companies are following in the footsteps of Deloitte, GE, and others who have overhauled their approach. No longer is the annual review the sole form of […]


Administration, General organization management

Top 10 Challenges Small Business Owners Are Facing Today

October 5, 2017

Via: Small Business Trends

Want to know the biggest challenges facing small businesses? The National Federation of Independent Businesses may have at least a partial answer. The NFIB’s Index of Small Business Optimism has been an invaluable resource since 1975. They’ve done research on […]


General organization management, Strategic planning

Rebranding Strategies: 12 Ways to Successfully Launch Your New Brand

September 27, 2017

Via: Business 2 Community

What’s the best launch strategy for a rebrand? Leverage Your Current Fans When you’re doing a rebrand, you need to make sure you hit the messaging right and don’t frustrate your current audience. Bring them into the discussion about a […]


Administration, General organization management

Small Business Owners Are Optimistic — and in a Spending Mood, Report Says

September 14, 2017

Via: Small Business Trends

Small business optimism is at a post-recession high, according to the National Federation of Independent Business’s August Small Business Economic Trends Report. NFIB Small Business Optimism Index August 2017 More specifically, the NFIB Small Business Optimism Index rose by 0.1 […]


General organization management, Systems management

How To Avoid (Or Manage) A PR Meltdown On Social Media

September 11, 2017

Via: Business 2 Community

You’ve worked hard to get your client’s brand out there on social media, and to boost engagement for that brand. But suddenly something awful happens. One of your social media accounts is updated by an employee, and it isn’t pretty. […]


Self-management, Task management

New FDA Guide Should Help Small Farmers Comply with Food Safety Regs

September 8, 2017

Via: Small Business Trends

The U.S. Food and Drug Administration just released a new guide that should help small farmers understand regulations and exemptions surrounding the Food Safety Modernization Act’s produce safety rule. The guide, which you can access (PDF) right on the FDA’s […]


Communication, Customer relationship management, Department management, General organization management

Critical tips for navigating difficult client relationships

September 6, 2017

Via: Marketing Land

At some point in your PPC career, it’s nearly guaranteed you’ll have to manage a difficult client. Whether it’s an agency, consultancy or in-house relationship, somebody’s bound to be unhappy. Numerous issues will arise that will test your patience, attitude […]


Administration, General organization management

How to Make Tough Decisions in a Genuine Way

August 8, 2017

Via: Business.com

Leaders in any business should give precedence to the big picture when they face difficult decisions. Elon Musk recently embodied one of the paradoxes of resilient leadership: Good leaders are rock solid but can pivot on a dime. This quality […]


Administration, General organization management

How to Structure Your Meetings to Help, Not Hurt, Efficiency

August 7, 2017

Via: Business 2 Community

Meetings. The word is enough to strike fear into the hearts of most employees. It evokes wasted time, wasted money, and, above all, wasted energy. They’re slow, pointless, and most of them could be accomplished via email, right? Wrong. Meetings […]