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Category: Strategic planning


Department management, Marketing, Strategic planning

5 Small Business Pitfalls and How to Easily Avoid Them

December 12, 2017

Via: Small Biz Club

If you are starting a business, you are likely to fail. While the exact percentage of businesses which fail within a few years can be disputed, there is no doubt that more businesses fail than succeed. Fledgling businesses face a […]


General organization management, Strategic planning

How To Start A Business Tomorrow (With No Money And Zero Investors)

December 5, 2017

Via: Forbes

Has anyone ever told you they had a million dollar idea, yet to this day hasn’t built anything? You know, the same person who says they would be rich if they only had the money to get their first (or […]


General organization management, Strategic planning

3 Simple Steps to Start a Small Business in 2018

December 1, 2017

Via: Small Business Trends

As 2017 comes to an end, countless people will begin to reassess their careers and consider going into business for themselves. Some may stay in their current industry but take steps to start a small business on their own and […]


Customer relationship management, General organization management, Strategic planning

5 Steps to Creating An Effective Sales Strategy

November 22, 2017

Via: Inc.

What are the best steps to take when developing a sales strategy? Jennifer Willey has over twenty years’ experience in sales at companies like Yahoo and AOL and is currently Chief Business Officer of Independa, a technology company that creates […]


General organization management, Strategic planning

Trademark Ownership Strategy

November 16, 2017

Via: Small Biz Club

I’ve stressed the importance of trademarks on many occasions. In short, owning (and controlling) the brand name is essential on the journey of franchising. It’s one of the many reasons that California cannabis companies can’t franchise. Acquiring the trademark isn’t […]


Department management, General organization management, Marketing, Strategic planning

5 Unfailing Cross-Selling and Upselling Strategies to Boost Online Sales

November 9, 2017

Via: Small Biz Club

If you’re like most people, you likely have gone shopping with a grocery list a few times in your life. But how many times have you gone home with only those items in your cart? Perhaps you were a little […]


Department management, General organization management, Marketing, Strategic planning

One Simple Strategy Can Boost Facebook Video Shares 1055%

November 7, 2017

Via: Small Biz Club

Video is the driving force on Facebook today and this is something every marketer needs to fully appreciate and leverage. I am sure many of you are embracing this fact and using video on Facebook as well as on your […]


Department management, General organization management, Marketing, Strategic planning

6 Proven Strategies to Grow Your Business with Online Marketing

November 3, 2017

Via: Small Biz Club

The internet has brought radical changes to our society in every field you can imagine. From allowing instant worldwide communication to creating new opportunities for entertainment, almost half of the world’s population uses the internet on a regular basis. However, […]


Department management, General organization management, Marketing, Strategic planning

8 B2B Scarcity Examples That Are Working Right Now

November 2, 2017

Via: Business 2 Community

Scarcity examples primarily occur in a B2C environment, but here are 8 winning B2B scarcity examples you can use. Certain sales tactics are more powerful than others. Like any tool, they should always be used properly. Today’s post has several […]


General organization management, Strategic planning

So You Have Your Buyer Personas—Now What?

October 31, 2017

Via: Business 2 Community

Congratulations! You have finished your journey of creating buyer personas. Now you are done, right? Wrong. Just because you now have your personas written out, it doesn’t mean the work is done. Only 44 percent of B2B marketers use buyer […]