Tag: Adidas

Department management, Marketing

How Collectible-backed NFTs Are Helping Brands Deepen Relationships

March 1, 2023

Via: Spiceworks

Building customer relationships is vital for any brand, and this new breed of NFTs is a potent means of outreach, says Ben Plomion, chief marketing officer at Dibbs. Branded NFTs (non-fungible tokens) have gone mainstream. Fashion moguls, streaming platforms, and […]