Tag: analytics tools

Department management, Marketing

Five Things A Marketing Manager Needs To Operate To The Best Of Their Capabilities

May 9, 2023

Via: Entrepreneur

As a marketing manager, achieving success in your role requires a combination of both tangible resources and intangible qualities. Whilst a dedicated team, data-driven insights and analytics tools, a mentor or coach, continuous learning and development, and passion are all […]

Department management, Marketing

4 Analytics Tools That Will Improve Your Search Engine Marketing Strategy

July 9, 2021

Via: Business 2 Community

Today I have some great resources to help you improve your SEO analytics for better reach and ranking online. Tracking your ad performance, content and website visibility in search is important in order to improve your brand presence. Using these […]

Department management, Information Technology

New Gartner report spotlights analytics tools that map customer data across channels

October 18, 2017

Via: Marketing Land

As customer journeys, customer experience and customer data become the key drivers of modern marketing, analytics tools have become the compasses. To help marketers learn about their options, Gartner is out with a new “Magic Quadrant for Digital Marketing Analytics” […]