I love franchising. This industry helps people achieve their dreams of business ownership. It helps founders scale their brands into national or international successes. It can be a pathway to personal satisfaction and financial freedom. To achieve all that, franchises must act responsibly — and the vast majority of them do. There are hundreds (or even thousands!) of brilliant, energetic, innovative, responsible brands.
But at the beginning of my career, I worked for a brand that was none of those things. It tortured me.