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Tag: Google Analytics


Department management, Marketing

How Can Paid Media Boost Your Inbound Marketing Efforts?

August 30, 2021

Via: Business 2 Community

There are three distinct types of media that make up any digital marketing mix: earned, owned, and paid media. Inbound marketing traditionally couples the latter two; it’s a method to draw in your audience with stellar website content, blog articles, […]


Department management, Marketing

How Do I Find My Google Ad?

August 10, 2021

Via: Business 2 Community

Understanding Google ads and why you might not find yours where you expect to I get it. You’ve invested money in Google ads (smart move!). And you see other people’s Google ads every time you browse the internet. So how […]


Department management, Marketing

3 Expert Tips for Reducing Your Bounce Rate

July 20, 2021

Via: Business 2 Community

Are you familiar with your website’s bounce rate? If not, you could be missing out on countless opportunities to connect with your audience, increase website traffic, and grow your brand. Your bounce rate is the percentage of people who click […]


Department management, Marketing

How to Avoid an SEO Calamity with Your Next Website Redesign

July 13, 2021

Via: Business 2 Community

First of all, I love the word calamity. Second of all, website redesigns are all too often the cause of an SEO calamity. You know, loss of rankings, traffic, and, gulp, sales! One of the most common website redesign mistakes […]


Department management, Marketing

Survey Breakdown: 72% of Writers Aren’t Measured On Specific Content Goals

June 14, 2021

Via: Business 2 Community

Value is impossible to prove if you’re not measuring anything. We found that 72.3% of respondents in our survey aren’t measured on specific content goals, leaving 27.7% being measured. When you’re trying to find the value of content, but aren’t […]


Department management, Marketing

How to Grow SEO Traffic by 1,000%

May 5, 2020

Via: Business 2 Community

To start this article, I have to say I used to suck at SEO and I spent so much time doing stuff that doesn’t work, then one day I realized that 99.9% of SEO advice is trash. So I stopped […]


Department management, Information Technology

Customers Have a Search Reflex. Will Your Brand Get a Second Look?

June 15, 2018

Via: Entrepreneur

Your brand has a new moment of truth. Are you making the most of it? I’m talking about the second someone who could be your customer speaks or types a search command into a smartphone or computer. How you show […]