Tag: Google search

November 27, 2023

Understanding Google Algorithms In the ever-evolving landscape of online search, the Google algorithm plays a pivotal role in determining the ranking of websites. However, with Google frequently updating its algorithm, websites may experience fluctuations in their rankings. If you’ve noticed […]

October 25, 2023

If you’ve ever Googled yourself, it can be scary to see how much the web knows about you — and how hard it is to scrub the information. Now, Google is making it a little easier. The company launched a […]

November 7, 2022

With the advent of a digital era, websites and digital platforms have become integral to businesses and personal brands. A solid online and web presence goes a long way to influencing your client and the general community of users. Hence, […]

September 29, 2022

Google may be trying to reinvent the way we search in the future and expanding access to its impressive multisearch feature, but perhaps one of its most exciting announcements from today is a feature it’s calling “discussions and forums.” The […]

November 29, 2021

Local business search rankings Before exploring citation management, let’s see how it fits in to showing up on Google. Where you show up in local search when someone searches locally for what you do or sell is a function of […]

October 12, 2021

Whether I’m looking for a new couch for a move or a new coat for the fall, the first thing I do is crowdsource suggestions for companies that my friends and coworkers suggest. These recommendations from people I know are […]

September 14, 2021

Google wants to help users find helpful, high-quality content about local businesses. Each year, millions of people come to Google Search and specifically Google Maps for information on places to eat, shop, drink or visit. Often this includes reviews left […]

August 6, 2021

The holidays are just around the corner. It is that time of year that brings you more sales than any other month or occasion does. What is your marketing and sales strategy for the upcoming holiday season? To boost your […]

July 6, 2021

Often, you need to register a business name with the government. There is a process. You need to pick one that reflects your brand while at the same time giving your brand name legal protection in federal and state arenas. […]

July 31, 2020

Expanding marketing efforts beyond your home country can be an exciting step. However, branching into new regions with PPC entails much more than simply copying your campaigns and changing the geographic targeting. Don’t rush into setting up international campaigns until […]

August 1, 2019

The first page of Google results can be dangerous territory. Many web searchers never look beyond the first page when reviewing results from an inquiry. That has profound implications for your business’ reputation, because any negatives that appear on Page […]

May 10, 2019

You don’t have to pay to boost your website’s Google rankings with these free SEO tools. Whether you want to see who’s backlinking to your site or dive deep into keyword research, these are the best free SEO tools for […]

February 28, 2017

It’s no secret that Google (NASDAQ:GOOGL) is in a constant state of change, and according to MozCast, the online platform that tracks the day-to-day changes in the Google algorithm, the following features will help you improve Google ranking for your […]

February 24, 2017

The way Google ranks pages in its search results today is much different from the way it ranked them two years ago. Why? In early 2015, Google began its slow rollout of RankBrain, a machine-learning artificial intelligence system that helps process search […]

September 16, 2016

I was once asked to list my favorite PPC mistakes. To me, this seemed like a contradiction in terms; I don’t hold any of the mistakes I’ve made in particularly high regard. Perhaps a better phrase to use would have […]

July 6, 2016

There are Billions of websites on the information superhighway. Some quick ways of standing out from the crowd is with graphics, images, functionality and user experience. It is increasingly becoming more important to focus on website speed and load time. […]

April 28, 2016

You wouldn’t pull a random guy off the street to watch your kids, but if you were lost in an unfamiliar town, you would probably trust a stranger to give you directions. The same principle applies to online shopping. Consumers […]