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Tag: lead generation


Organization management, Startup

11 Ways to Make Money Sending Emails

January 24, 2024

Via: Small Business Trends

Email marketing stands as a powerful channel for making money online. Its effectiveness lies in the ability to create targeted and personalized campaigns that resonate with recipients. When executed well, email campaigns can become a significant source of revenue. They […]


Department management, Marketing

5 Smart Marketing Strategies to Boost Investor Confidence and Thrive Under Their Scrutiny

January 19, 2024

Via: Entrepreneur

As the most important audience for many companies, it’s important that investors are enthusiastic about the company’s marketing activities. Given that different investors have varying levels of marketing acumen and beliefs about effective marketing, your marketing team must customize how […]


Department management, Marketing

How Does Social Media Fit Into the Lead Generation “Funnel”?

December 7, 2023

Via: Small Business Trends

Social media must integrate with lead generation efforts. For B2B digital marketers, that’s a foregone conclusion. Social media’s fit with lead generation can be challenging to grasp at first. This is partly because communication processes in a traditional B2B lead […]


Customer relationship management, General organization management

7 Reasons Your Small Business Is Losing Leads

December 4, 2023

Via: Small Biz Club

Lead loss is a significant hurdle for small businesses as it substantially influences overall success. This problem occurs when the potential leads generated by the business fail to convert into customers. In this guide, we explore the common reasons for […]


Customer relationship management, General organization management

From Lead Generation to Conversion — A Guide to Selling High-Ticket Products With Facebook and Google Ads

May 10, 2023

Via: Entrepreneur

High-ticket products are the holy grail in the world of sales. Put simply, these products are the ones that have the highest profit margins and can make a huge impact on your bottom line. However, selling such products is no […]


Department management, Marketing

Lead Generation: How To Create And Execute A Successful Strategy

August 15, 2022

Via: Forbes

Generating leads is a challenging but essential part of marketing. It’s the top priority for every company because it can literally make or break your business. Statistics say that companies with mature lead generation processes generate 133% more revenue than […]


Department management, Marketing

What Is Lead Generation in SEO?

January 12, 2022

Via: Business 2 Community

Lead Generation is the way to cultivate the interest of potential clients (leads) in your business. There are several elements that go into establishing a successful marketing plan. Among them, the two important tactics are – lead generation and SEO. […]


Communication, Department management

Why Your Virtual Summit Failed

August 25, 2021

Via: Business 2 Community

Are you in the process of brainstorming a topic for your next summit? Or perhaps you already run one but the results are not what you expected and felt like your effort, time and money go down the drain? I’ve […]


Customer relationship management, General organization management, Uncategorized

Customer Service Should Be More Than Self-Service

March 22, 2021

Via: Business 2 Community

One of my favorite scenes is when the hero goes back in time to 1955 and he sees a gas station. A car pulls in, and four guys in tidy uniforms and caps come hustling out with smiles on their […]


Department management, Marketing

10 Social Selling Metrics to Measure & Improve Effectiveness

July 9, 2020

Via: Business 2 Community

One of the biggest challenges that new social sellers face is knowing how to measure their progress. Social selling is a strategy that includes many different individual tasks and interactions, so how do you measure success? To be an effective […]


Customer relationship management, General organization management

4 Best Ways to Cultivate Customer Relationships Online

April 6, 2020

Via: Small Biz Club

There’s absolutely no denying the sheer importance of building strong customer relationships, and thanks to the internet, the means of cultivating these relationships has become a lot simpler for business owners, sales, and marketing departments. As the internet continues to […]


Department management, Marketing

How to Build a Cross-Channel Lead Generation Strategy in 4 Steps

September 4, 2019

Via: Business 2 Community

Cross-channel marketing is an important element of your lead generation strategy, but figuring out the details isn’t easy. It’s tricky to determine how to approach the relationship between each channel, especially if you’re considering all the relevant questions, such as: […]


Department management, Marketing

5 Easy Lead Generation Ideas for B2B Businesses

August 9, 2019

Via: Business 2 Community

1. Update your Linkedin profile and connect with key buyers LinkedIn has over 25 million users in the UK and 575 million globally. That means there’s a good chance there are potential buyers who you can contact in there. You […]


Association, Organization management

Marketing and Lead Generation Inspiration From Apple, the First Trillion-Dollar Company

August 17, 2018

Via: Entrepreneur

On May 2, 2018, Apple became the first company to reach $1 trillion in stock market value. This is a massive accomplishment and a historic milestone; Apple has become the world’s most valuable company and has been widely influential in […]


Department management, Marketing

Customers Are People, Not Products: Here’s to the End of the Advertising Model

April 13, 2018

Via: Small Biz Club

Imagine you’re reading an online article about what steel tariffs mean for construction and manufacturing industries, and suddenly, you find yourself distracted by a “real” photo of a family eating Thanksgiving dinner with a grizzly bear they allegedly raised from […]


Department management, Marketing

How a Great Lead Generation Website Will Supercharge Your Content Marketing Strategy

March 23, 2018

Via: Business 2 Community

Wanna know the secret sauce to a great lead generation website and how it feeds into your overall content marketing strategy to deliver leads and ROI? Well, you’re in the right place. For content marketers, strategy is a practical part […]


Department management, Marketing

Where Social Media is Headed in 2018

January 25, 2018

Via: Business 2 Community

Social media is a very new aspect of our businesses that has taken over significant parts of not only our marketing plans but also our personal lives. Major platforms battle for prominence and significance by adjusting their business models to […]


Department management, General organization management, Marketing, Systems management

5 tools to take your marketing automation to the next level

August 30, 2017

Via: Marketing Land

Automation helps companies save time, scale faster and reduce the damage caused by human error in their customer acquisition pipelines. Approximately 84 percent of businesses that invest in marketing automation are seeing results that they classify as successful, according to […]


Department management, Marketing

3 Fundamental Lead Generation Methods to Grow Your Real Estate Business

June 2, 2017

Via: Business.com

Door knocking might work for you now, but will it work in five years? Today, 90 percent of home buyers search the web during their home buying process. The best way for agents and brokers to close more deals today […]


Department management, Marketing

10 Best Marketing Trends You Need to Know

April 21, 2017

Via: Business 2 Community

Social media marketing, specifically influencer marketing, has seen a giant rise in popularity amongst companies for its huge success in reaching audiences never before imagined with traditional marketing strategies. Here are the 10 of the most cutting edge online, social […]