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Thousands of Americans are opting to drink less or simply reset after the holidays by cutting alcohol from their diets for January of 2024. Dry January is not a new trend, but rather one that began in the U.K. in 2013 by a nonprofit called Alcohol Change UK, and one that will include about 1 in 5 Americans, as it’s a popular time to be “sober curious” and set health goals.
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