“The customer is always right” doesn’t seem to apply to many situations anymore. It’s an artifact of a bygone era when daily life was slower and maintaining relationships with your regular customers at all costs was the most important part of your job. It’s still important to maintain relationships with your customers these days, but it looks a little different than simply pandering to an unhappy customer. Today the name of the game is having empathy, which can give you an amazing edge on customer service.
Empathy can go a long way in even just one customer interaction, and being known as the company that really “gets it” can actually help your bottom line a great deal.
