Tag: Personalization Tactics

General organization management, Strategic planning

Stop Thinking About Personalization Tactics and Start Thinking About Your Business Strategy

March 13, 2018

Via: Business 2 Community

Marketers have often used personalization as a tactic to improve certain metrics. They may have included someone’s name in an email subject line as a tactic to improve email open rates. They may have served a pop-up as someone attempting […]