Tag: technology

January 20, 2020

Businesses can unearth “new year, new me” profit opportunities by harnessing the power of advanced analytics. The start of any new year often promises heavy shopping of fitness gear, hobby accessory and other goal related activities. Organizations generate a massive […]

December 30, 2019

While many people have spent the holidays celebrating, many CEOs and CTOs are anxiously counting down the days until California’s Consumer Privacy Act (CCPA) goes into effect. The new data privacy standard officially begins on January 1, 2020, bringing privacy […]

December 9, 2019

Only 38% of the 425 customer data executives “strongly agreed” when asked if they knew where all of their company’s customer data is stored. The survey of director-level or higher executives responsible for customer data management decisions was conducted by […]

December 3, 2019

The public cloud may seem the most cost-effective option for your small business, but it’s not as inexpensive as it appears. There are several hidden costs associated with public clouds that must be considered to fully understand the right data […]

November 4, 2019

In recent weeks, we’ve been exploring the themes laid out in the first-ever Periodic Table of Email Optimization and Deliverability. After Permission, and inextricably tied to it, is the concept of trust. Gaining permission from a recipient to send them […]

November 4, 2019

Facebook announced on Thursday that it will be implementing a limit on the number of ads a Page can run at the same time. To prepare advertisers for the limitations, coming mid-next year, the company is releasing a new version […]

November 1, 2019

Facebook this week reported a 37% increase in ad impressions compared to this time last year and 6% decline in ad costs. The growth in ad impressions were driven primarily by Facebook News Feed Ads, Instagram Stories Ads and Instagram […]

October 30, 2019

With a head start on this year’s shorter-than-usual holiday season, e-commerce sales should remain robust, according to Adobe’s predictions. The company expects online holiday revenue to reach $143.8 billion this year, a 14.1% increase over last year. That growth estimate […]

October 30, 2019

For most, applying for a new job is a daunting experience. Thanks to job boards and networking platforms such as LinkedIn, it’s easy for anyone to apply for open positions — but this isn’t always a good thing. With so […]

October 25, 2019

The modern customer is omni-channel. You cannot push them back to a legacy customer service experience that requires them to wait endlessly for an email or to get connected with a customer support agent. Chatbot According to Gartner, in the […]