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Tag: technology


Department management, Marketing

Using Facebook Ads for App Downloads

September 17, 2020

Via: Business 2 Community

Question for you, how do you increase sales when your product is a mobile app? The answer is easy. Online advertising is the simplest and most effective way to boost mobile app sales. When it comes to online advertising, Facebook […]


Department management, Marketing

How to find value for your martech stack

September 16, 2020

Via: Marketing Land

As marketers continue to face shrinking budgets, many are facing a new challenge—how to stretch a dollar on their martech stack. The COVID-related revenue slowdown has forced even many large marketing departments to think small when it comes to purchasing. […]


Personal information & knowledge management, Self-management

6 Ways To Close A Cold Call Every Time

September 15, 2020

Via: Forbes

For 99% of the population, cold calling is one of the worst parts of selling. The rejection can be harsh and no one likes to feel that way. But what if I told you that cold calling is actually amazing […]


Customer relationship management, General organization management

How To Use Customer Feedback To Grow Your Business

September 15, 2020

Via: Forbes

Do you want to grow your business? If so, you should start by listening to what your customers have to say. Feedback from the people who visit your website can help you make smart decisions about creating content, promoting products […]


Department management, Marketing

The Future of Content Marketing is Already Here

September 14, 2020

Via: Business 2 Community

Experienced marketers expect change. If you continue to use the same [ content marketing ] strategies and tactics today that worked 20 years ago, you will get buried. It has been quietly whispered in marketing circles for the past few […]


Department management, Marketing

3 ways to make your agility during the pandemic a foundational tool for the longterm

September 11, 2020

Via: Marketing Land

For many marketing organizations, “getting it right” has been the primary goal. This has led marketers down the path of weeks (or months) of research and stringent approval processes. Because marketers’ jobs often depend on “getting it right,” we’ve become […]


General organization management, Other

Negative Impact of Pandemic on Small Business is Weakening

September 11, 2020

Via: Small Business Trends

Slowly but surely, the impact of the COVID-19 pandemic response on American small businesses is weakening. According to the latest results of the US Census Bureau Small Business Pulse Survey, fewer businesses than ever are reporting that the pandemic creates […]


General organization management, Strategic planning

How Small Retailers Can Plan for a Safe Post-Coronavirus Reopening

September 9, 2020

Via: Small Business Trends

For most of 2020, small businesses all across the US have had their hands full trying to stay afloat amid the ongoing coronavirus (COVID-19) pandemic. For some, it has meant slashing costs to the bone and putting their operations in […]


Department management, Marketing

What Are White Hat and Black Hat SEO?

September 9, 2020

Via: Business 2 Community

You may have come across the terms ‘white hat SEO’ and ‘black hat SEO’ before but understanding what they encompass in terms of approach and techniques isn’t straightforward. Least of all because, what constitutes black and whitehat SEO are changing […]


Department management, Information Technology

How to Create a Subscription Website to Earn Recurring Revenue

September 9, 2020

Via: Business 2 Community

Subscription websites have gained popularity in recent years. This recurring revenue business model is a great way for creators to earn revenue from people who truly appreciate their content. The great thing about subscription websites is that you can make […]