Tag: management

April 26, 2024

Dropping your prices to get more customers may not lead to more profit. While this approach may have benefits in the short term, pricing psychology research reveals that lowering your prices too much can negatively impact your customer satisfaction scores […]

April 25, 2024

What does it mean to be your customers’ “first choice” and why does it matter? Customers buy products or services to solve their problems and they have more choices than ever about where to go and who to buy from. […]

April 23, 2024

If you want to work as a freelancer, you need to start from the bottom. One of the first things experienced freelancers will tell you is that you need to find your niche, but even this isn’t straightforward. Typically, your […]

April 23, 2024

High-performing startups often feature strong founding teams that combine business-minded generalists and technical-expert specialists. The mythic founder who does it all is rare for good reason. The skill set that makes someone a top-notch developer or scientist isn’t the same […]

April 22, 2024

The best business plans can ultimately fall short without the right workers to bring that to completion. In today’s competitive and sometimes volatile marketplace there is often the opportunity to find work with multiple different employers. When those other employers […]

April 22, 2024

One of the biggest challenges businesses face is protecting their online reputation. Now that virtually everyone can access the internet from the convenience of their mobile device, many consumers use online reviews to share their experiences or inform their purchasing […]

April 18, 2024

For entrepreneurs, launching a new startup is an exhilarating experience. It’s what we live for. One of the biggest hurdles of starting a new venture is making sure the business has enough funding to not only keep the doors open […]

April 15, 2024

So you have decided to start a partnership for your business. You did all the necessary steps in the beginning to ensure that you were a good fit, and the honeymoon phase went well. But suddenly a conflict pops up–what […]

April 15, 2024

If you’re still struggling to hack hybrid and remote work, you’re not alone. Since millions of workers started working from home during the pandemic, companies have encountered noteworthy challenges, despite the apparent advantages of increased flexibility. A handful of studies […]

April 9, 2024

Time management has always been an important concept. I can remember reading all sorts of books on effective time management, even back to college days. I continue to devour them, adapting many of the principles to my own time management. […]

April 9, 2024

Take look at any ranking of the world’s leading brands, and one name appears toward the top of that list every single tim: Steve Jobs’ Apple. Like countless startups today, Steve Jobs began his journey in a garage with little […]

March 29, 2024

You care about your employees–you care about the health of your employees–so you do your best to take care of them. They need to eat, so you give your employees a lunch break. They need to refresh and recharge, so […]

March 28, 2024

As a business owner, the last thing that you want to happen is an employee injuring themselves whilst they’re at work. However, if this does unfortunately happen, there are certain steps that you are expected to take as the employer […]

March 22, 2024

If you think your business has weathered the storm, think again. In addition to obvious economic challenges, the emerging generation of customers is determined to radically change the rules for customer engagement. Their expectations of relationships and personalization are already […]

March 22, 2024

Opening a restaurant is an exciting venture filled with possibilities and pitfalls that can derail even the most promising establishments. From underestimating financial requirements to neglecting customer experience, numerous mistakes can impede success. Avoid making these critical mistakes when opening […]

March 19, 2024

If you’re looking for ways to improve your relationships with clients, partners, or employees, you’ve probably come across a strategy called corporate gifting. It may sound too simple – can offering presents really do that much for your company? – […]

March 15, 2024

A mandatory 32-hour workweek is not coming to a business near you, however much Senator Bernie Sanders wants it to happen. The 40-hour workweek became standard in 1940. For employees who are non-exempt, that means that if they work more […]

March 15, 2024

The internet has created a paradox in the world of marketing. On the one hand, it’s so much easier to publish content than it used to be. Many marketing channels are free or affordable, and there are very literally billions […]

March 13, 2024

The exterior of your business is the first thing customers see and the catalyst for any first impressions they make. Image and user experience are crucial in the modern corporate world, which means neglecting your storefront is akin to turning […]

March 12, 2024

As a business owner, it’s crucial that you make strategic decisions about what you will and won’t allow in the workplace. This includes everything from employee dress and unapproved overtime to how and where staff take breaks. It also includes […]