Category: Systems management

March 4, 2021

Many businesses rely on software-as-a-service (SaaS) companies to help them run their everyday operations. However, with so many specialized vendors, it’s easy to lose track of the number — and price tag — of the SaaS providers you’re working with. […]

March 2, 2021

As we celebrate the recent launch of our Enterprise Marketing Attribution and Predictive Analytics Martech Intelligence Report (MIR) I’ve been thinking deeply about effectiveness data. I find it fascinating that our industry continues to raise the bar in terms of […]

March 2, 2021

Tax preparation may not be the most exciting element of running a small business — but it is essential. Companies have tons of options for preparing their tax returns each year, from online tax preparation tools to working with a […]

February 25, 2021

ROI is the bane of every marketer’s existence. And with increasing budget cuts, it’s more frustrating than ever. (According to Gartner research, 44% of CMOs faced budget cuts in the wake of the Pandemic.) Improving ROI is always a priority, but […]

February 5, 2021

Creating and managing structured data can be challenging and time-consuming. One simple error in your JSON code can prevent your structured data from validating in Google’s Structured Data Tool. At the same time, structured data (or schema) helps Google better […]

February 3, 2021

If before, within your marketing strategy , one of the actions that you carried out sporadically was the organization of events related to your business, now everything that involves mass meetings is ruled out for one reason: COVID-19 . Although […]

January 22, 2021

If you’re like lots of people, someone has probably nagged you to use a password manager and you still haven’t heeded the advice. Now, Chrome and Edge are coming to the rescue with beefed-up password management built directly into the […]

December 18, 2020

”We provide our products and services with a dedication to the highest degree of integrity and quality of customer satisfaction, developing long-term professional relationships with employees that develop pride, creating a stable working environment and company spirit.” Have you ever […]

December 4, 2020

In 2009, a then small startup called Square (which was co-founded by Twitter’s Jack Dorsey) proposed a pretty disruptive idea: What if the cash register became obsolete? After all, clunky point of sale systems have proved to be a major […]

November 30, 2020

The damage that trusted insiders can cause is extraordinary. According to the 2020 Ponemon Institute Cost of Insider Threats report the average cost per insider incident was a staggering $11.5 million in 2020. Follow these tips to protect your company’s […]