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Tag: marketing


Department management, Marketing

4 Marketing Budget Hacks That Will Boost Your Business in 2024

December 4, 2023

Via: Entrepreneur

Managing your business’s budget can be a delicate balancing act, like a juggling circus performer. One ball may be your expenses on the essentials — your building, insurance, payroll and any other necessities to keep operations going. Another ball is […]


General organization management, Strategic planning

How Growth Hacking Will Lead to Rapid Business Expansion

December 1, 2023

Via: Entrepreneur

Growth hacking has emerged as a buzzword in the world of startups and digital marketing, but it is much more than just a trendy phrase. It represents a fundamental shift in how companies, especially startups, approach growth. In an age […]


Department management, Marketing

We Are Only Using 33% of Our Marketing Tech — And Draining Our ROI. Here’s What Needs to Change to Profit Off Your Investment.

December 1, 2023

Via: Entrepreneur

In the aftermath of the pandemic, many companies purchased new software – a lot of it. Then came the downturn, and those same companies were forced to examine how much – or how little – value this new tech was […]


Department management, Marketing

How Modern Technology is Rewriting the Rules of Marketing

November 29, 2023

Via: Entrepreneur

Ads look a little different in today’s world than they did in 2013, and it’s all thanks to the innovative minds of marketers and professionals who saw the changing marketing landscape and found new ways to adapt and refine their […]


Department management, Marketing

5 Link-Building Tips to Help You Rank on Page 1

November 29, 2023

Via: Entrepreneur

Link building is hard. In fact, it’s so hard that 41% of experts see it as the most challenging part of search engine optimization (SEO). That’s because acquiring backlinks can often be costly and time-consuming. To make things worse, investing […]


Department management, Information Technology

From Idea to Online Presence: Register Your Domain with It.com

November 28, 2023

Via: Home Business Magazine

How to stand out among your competitors on the Internet and be remembered by your target audience? To do this, you need to create a high-quality and original domain. But what to do if suitable names in popular areas are […]


Department management, Marketing

How You Can Be Your Own In-House Marketer

November 27, 2023

Via: Entrepreneur

It’s kind of strange to be the proprietor of my own PR and marketing firm, advising other business owners on how they may be able to avoid hiring external representation to manage their marketing needs. But I get it. Not […]


General organization management, Strategic planning

Small Business, Big Sales On Small Business Saturday

November 22, 2023

Via: Forbes

Not too long ago, the rumor on the street was that brick-and-mortar was dying and online shopping was the future, Sheri Lambert, associate professor of marketing at the Fox School of Business at Temple University says. Those reports were wrong. […]


Department management, Marketing

How to Transform Your Company’s Website Into a Real Money Maker This Holiday Season

November 21, 2023

Via: Entrepreneur

Online holiday marketing has traditionally been focused on retail businesses, their promotions, and the frenzy of Black Friday and Cyber Monday sales. Ecommerce holiday sales are projected to reach between $278 billion to $284 billion this season, according to Deloitte’s […]


General organization management, Systems management

How to Best Market Clothing on Social Media

November 20, 2023

Via: Small Biz Club

Social media has become a powerful tool for marketing, especially for fashion businesses. It provides a platform to showcase your clothing line, engage with your audience, and drive sales. As a digital marketing agency London, here’s how we advise you […]


Department management, Marketing

Building a Small Business from Home: Marketing Techniques You Can Try Right Now

November 20, 2023

Via: Home Business Magazine

In the vibrant age of digital evolution, starting a small business from home has never been more feasible. With the right strategies and techniques, entrepreneurs can establish, grow, and promote their businesses right from their home offices. One vital element […]


Department management, Marketing

Celebritizing Vs. Celebrating Entrepreneurs: Preserving Authenticity In A Personal Brand-Obsessed World

November 14, 2023

Via: Entrepreneur

Agenuine identity requires no announcement. But the moment one feels compelled to proclaim their personal brand, they risk losing the very essence of authenticity that underpins their credibility and appeal. Arguably, there exists no rigid blueprint for cultivating a robust […]


Personal information & knowledge management, Self-management

Visionary Execs at Whole Foods, Slack, Google, Amazon and More Share Their 2024 Predictions

November 14, 2023

Via: Entrepreneur

Anyone running a business has thought: It would be nice to see into the future. The coming year is particularly rife with unknowns, induced by tightening economic conditions, climate change, and lightening-fast evolution in the realm of generative artifical intelligence. […]


Department management, Marketing

The Importance of Brand Recognition for Your Business

November 9, 2023

Via: Small Biz Club

In today’s highly competitive business landscape, establishing a distinct and recognizable brand could be the difference between success and obscurity. For business owners, brand recognition is not just a marketing buzzword; it’s a pivotal factor that can significantly influence your […]


Department management, Marketing

Are You Ready For the Holidays? Here’s Your Holiday Email Marketing Checklist.

November 8, 2023

Via: Entrepreneur

Executing a successful holiday campaign requires close attention to detail, including strategizing your marketing approach to executing it across platforms. Whether you’ve already gotten started or are just thinking about it now, here are a few steps to consider as […]


Organization management, Startup

20 Best Marketing Franchises to Start

November 8, 2023

Via: Small Business Trends

Marketing franchises are reshaping the advertising landscape, merging traditional media with the burgeoning digital marketing space where business owners now invest approximately 40% of their advertising budget. This shift reflects a growing trend where entrepreneurs are recognizing the immense value […]


Department management, Information Technology

5 Essential ChatGPT Prompts Your Sales And Marketing Team Need To Know

November 7, 2023

Via: Forbes

Using ChatGPT in your business is like having an enthusiastic intern 24/7, ready to diligently follow instructions and produce the goods. You’ll learn pretty fast that the strength of the answers is directly proportional to the strength of your prompts. […]


Department management, Marketing

A Paradigm Shift: The Power Of Branding In The Entertainment Industry

November 6, 2023

Via: Entrepreneur

Growing up in the late 90s, I, like many others, hesitated to admit that my favorite color was pink owing to the stereotypes associated with it- pink was often seen as a symbol of vulnerability and innocence. However, the emergence […]


Department management, Marketing

How the Founders of Glow Recipe and Graza Use Unorthodox Marketing Tactics to Boost Their Brands

November 1, 2023

Via: Inc.

With the proliferation of social media platforms, there are more ways than ever before to market your brand. But standing out has become a real challenge. That’s why unique storytelling and marketing tactics are crucial for business leaders, said Rohit […]


Department management, Marketing

Why SEO Should Be The Foundation Of Your Web Presence

November 1, 2023

Via: Forbes

Why do you need SEO? Because a greater web presence doesn’t happen by accident; it’s a strategy driven by data and analytics, which in turn yield tangible results. SEO essentially lays down the blueprint for enhancing your online visibility. It’s […]