Category: Association

June 27, 2022

Fundraising is a crucial piece to any successful business plan, but landing investors is often a challenge, especially in today’s very competitive fundraising landscape. While investments can be game-changing at any point of a business, raising capital is particularly important […]

March 18, 2022

Got a killer product or service that’s taking off faster than you imagined? Trouble sleeping at night wondering who will be the first competitor to duplicate your operation? Certain that yours could be the next media sweetheart and success story, […]

March 15, 2022

As a business owner, you want to keep your customers happy. That’s because happy customers are also advocates for your business. One way you can leverage existing customers to grow your business is by choosing the best referral marketing tools. […]

November 22, 2021

The idea of partnering with a nonprofit organization in your community may initially seem intimidating if your company has not done it before – especially if you are a smaller business. But, the marketing potential for your company and the […]

September 29, 2021

Many of us entrepreneurs start our journey with the dream of leading our own business to great success. In media and pop culture references, such journeys are often depicted in the form of a lone entrepreneur blazing a new path. […]

September 21, 2021

With over a billion active users per month spending an average of 30 minutes per day on the platform, there is no denying the amount of reach potential Instagram has. And it’s not just Instagram ads and shoppable stories that […]

June 17, 2021

Marketing gurus and bloggers have presented affiliate marketing as a “get rich quick” scheme. Which is literally the million dollars question about it. And to be fair, yes, affiliate marketing can make you earn those big bucks if done correctly. […]

May 24, 2021

For many entrepreneurs, selling the company they built from the ground up is a lucrative opportunity that will set them up for retirement or their next business venture. However, a successful sale is not as simple as finding a buyer […]

April 16, 2021

1. Start small. “We first ask any potential vendor about their sustainability practices to make sure our values are aligned. If they are, we experiment with small-batch orders to ensure that any wrinkles can get ironed out early on without […]

March 30, 2021

With channel sales representing 75% of global commerce, vendors often rely on channel partners for a significant portion of their revenue. But with so many vendors fighting for their attention, getting potential partners to respond in the first place is […]