Top

Category: Association


Association, Organization management

4 Branding Lessons From Nike’s Colin Kaepernick Ad

October 22, 2018

Via: Entrepreneur

Nike sent shockwaves around the world in a matter of minutes with its 30th anniversary ad campaign. Television commercials, print and digital pieces featured Colin Kaepernick, a former quarterback for the San Francisco 49ers. During the 2016-2017 season, the NFL […]


Association, Investment, Organization management

6 Things That Could Have Saved Theranos Investors From a $1 Billion Wipeout ​

September 11, 2018

Via: Inc.

Theranos shut down a week ago — defaulting on a $65 million loan it received from Fortress Investment Group, according to the Wall Street Journal. As an investor, I see Theranos as an exceptionally compelling story of how a con […]


Association, Organization management

1 Thing Netflix Did Successfully That Took It From Commodity to Category Leader

August 30, 2018

Via: Inc.

Netflix continues to collect the scalps of some of the top creative talents in TV and film. Recently, they signed Kenya Barris, the creator of “Black-ish,” to a development deal. That’s just the latest in a long line of star […]


Association, Organization management

Marketing and Lead Generation Inspiration From Apple, the First Trillion-Dollar Company

August 17, 2018

Via: Entrepreneur

On May 2, 2018, Apple became the first company to reach $1 trillion in stock market value. This is a massive accomplishment and a historic milestone; Apple has become the world’s most valuable company and has been widely influential in […]


Association, Organization management

Apple’s $1 trillion milestone is not the most important measure of success, says Tim Cook

August 3, 2018

Via: Mashable

Tim Cook wants everyone to chill just a bit. In a memo sent to employees and obtained by Reuters, Apple CEO said it’s alright to be proud of the company reaching a $1 trillion market capitalization, but pointed out it […]


Association, Investment, Organization management

General Electric surges after announcing another spinoff as it leaves the Dow (GE)

June 26, 2018

Via: Business Insider

General Electric has found a way to tell investors some good news as it leaves one of the most famous stock indexes in the world. Shares of the once-sprawling industrial behemoth surged as much as 6% in early trading Tuesday […]


Association, Organization management

Tesla pushes out 9,766 Model 3s in Q1 2018, sets ambitious Q2 goal

April 3, 2018

Via: ArsTechnica

Tesla released its much-anticipated production numbers for the first quarter of 2018 this morning, and the results are mixed. The company produced 34,494 vehicles, an overall record for the electric vehicle company. But production numbers broken out by model leave […]


Association, Organization management

World’s Top Marketing Campaigns And Companies Based On Business Impact

March 15, 2018

Via: Forbes

In February, WARC, the international authority on advertising and media effectiveness, released the results of the 2018 WARC 100. This is an annual global index of the world’s top marketing campaigns and companies based on their business impact. WARC 100 […]


Association, Organization management

Sony Pictures Might Be On Sale? What It Means

February 5, 2018

Via: Business 2 Community

Spider-Man rights holder, Sony Pictures might be up for sale after shifting executives and leaders in the large company. Despite having a solid 2017 with box office hits Spider-Man: Homecoming and Jumanji: Welcome to the Jungle it seems that Sony […]


Association, Organization management

Walmart buys Parcel in latest attempt to battle Amazon delivery machine

October 3, 2017

Via: ArsTechnica

Walmart is trying to beat Amazon at its own game, and the company’s latest acquisition will boost that effort, at least in the New York City area. Walmart announced that it has acquired Parcel, a Brooklyn-based delivery company that specializes […]