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Category: Customer relationship management


Customer relationship management, General organization management

You Can’t Have a Thriving Business Without Happy Customers. Here’s How to Keep Them in Your Corner.

January 24, 2023

Via: Entrepreneur

Without satisfied customers, your business is in trouble, and the experience your customers have with your brand is your main (and sometimes only) differentiator. But the process by which you go about creating that experience starts with a much better […]


Customer relationship management, General organization management

5 Ways to Tweak Your Business’ Sales Process to Generate More Revenue

January 19, 2023

Via: Entrepreneur

Is your sales process really helping your organization maximize its potential revenue? It’s a question well worth considering, especially when scaling your sales team. Complacency in sales can be problematic, to say the least — and failing to address known […]


Customer relationship management, General organization management

Why Giving Cash Back Will Bring Your Customers Back

January 18, 2023

Via: Entrepreneur

Cash as a payment tender may no longer be king, especially with the rapid shift toward online shopping and digital wallets. Nevertheless, today’s consumers clearly prefer cashback rewards as their loyalty program currency. At the same time, cashback and coupon […]


Customer relationship management, General organization management

6 Mindsets Every Entrepreneur Must Adopt to Maximize the Power of Marketing Psychology

January 11, 2023

Via: Entrepreneur

Understanding the fundamentals of marketing psychology can help entrepreneurs create effective customer experiences and build customer loyalty. It can sound a bit complicated if you’re new to the term — and don’t get me wrong, it is — but in […]


Customer relationship management, General organization management

3 Reasons To Adopt Empathy In Your Customer Service Model

January 10, 2023

Via: Forbes

We’ve all had those calls with customer service where we hang up and go, “Well, that person didn’t care about my problem…like, at all.” And why would they? Customer service agents’ job is to answer questions on behalf of their […]


Customer relationship management, General organization management

6 Skills That Separate the Best From the Rest in Technology Sales

January 6, 2023

Via: Entrepreneur

Acquiring new customers and retaining existing ones in the technology space is tough. It’s a lengthy sales cycle, competition is stiff, and you’re dealing with decision-makers from up, down and across the organization. And there’s always at least one executive […]


Customer relationship management, General organization management

5 Ways to Acquire Your First 100 Customers for a Fintech Product

January 4, 2023

Via: Entrepreneur

In 2008, Kevin Kelly, the founding editor of Wired, proposed the 1,000 True Fans theory. Attract a thousand loyal fans to your Fintech startup or any other business – and you’ll make money. However, this might seem unrealistic for a […]


Customer relationship management, General organization management

3 Steps to Go from Unknown to Must-Have in Your Client Acquisition Process

December 29, 2022

Via: Entrepreneur

Going from unknown to must-have in your client acquisition process can be a challenging task. But it is not impossible. By following a few simple steps, you can increase your sales and become an authority in your industry. Below are […]


Customer relationship management, General organization management

Customer Loyalty Is Your Holy Grail for Success. Here’s How to Cultivate It.

December 26, 2022

Via: Entrepreneur

Customer loyalty is the holy grail of a high return on your investment. However, many people tend to think and invest more in customer acquisition and marketing than they do in cultivating loyalty. The evidence is clear; customer loyalty translates […]


Customer relationship management, General organization management

3 Strategies for Winning New Customers

December 19, 2022

Via: Inc.

1. Find unrelieved customer pain. People who are suffering significant pain start companies. As I learned in researching my book, Hungry Start-Up Strategy, becoming entrepreneurs is not their first choice. They do so only after searching the world for solutions […]


Customer relationship management, General organization management

Eight Lessons These Entrepreneurs Learned From Their Own Customer Service Experiences

December 16, 2022

Via: Forbes

While it’s often the horrible customer service experiences that go viral on social media or become the topic of discussion over dinner, when asked, most people could likely think of a time when they experienced really excellent customer service. From […]


Customer relationship management, General organization management

CRM Strategy: How Smart Entrepreneurs Leverage Growth With A Customer-Led Approach

December 8, 2022

Via: Forbes

Working with a customer relationship management (CRM) tool is the fastest way to develop a custom strategy for any business. In the past, CRMs were always considered tools for sales. However, today, their solutions have expanded to work for marketing, […]


Customer relationship management, General organization management

Get a Deeper Understanding of Consumers’ Needs

November 14, 2022

Via: Home Business Magazine

Imagine if you could glance at the profile of one of your customers and immediately have all the pertinent information about that individual at your disposal, including the most up-to-date contact information, a complete history of their transactions, and a […]


Customer relationship management, General organization management

How to Turn Strangers into Loyal Customers With User Onboarding

November 7, 2022

Via: Entrepreneur

User onboarding is the process that takes people from perceiving, experiencing and adopting the product’s value to improve their lives. This process determines whether a customer keeps utilizing your product or leaves after several months or even days. Why user […]


Customer relationship management, General organization management

Is Your Customer Communication Actually Effective? Here’s How to Avoid the Limitations of Common Tactics

October 31, 2022

Via: Entrepreneur

Most people running a business are well aware that customer communication is critical to success, but that’s only partially correct: It’s only successful when executed in a way that not only engages customers but builds meaningful relationships. In fact, 54% […]


Customer relationship management, General organization management

Salespeople Need to Think of Themselves as Providers, Not Partners. Here’s Why.

October 27, 2022

Via: Entrepreneur

In a typical commercial transaction, the buyer controls the money, which means they own the power in the relationship. Salespeople have tried to improve their leverage by using the word “partner” instead of customer or client. In doing so, some […]


Customer relationship management, General organization management

What Does It Really Take to Be a Successful Salesperson? The Answer Is Simpler Than You May Think.

October 26, 2022

Via: Entrepreneur

In many cases, salespeople get a bad rap. And the number one reason most people state for not liking salespeople is that they push their agenda without listening to, acknowledging or meeting the needs and wants of the consumer. This […]


Customer relationship management, General organization management

Are You Giving Your Customers Personalized Experiences? Here’s Why You Can’t Afford to Ignore It Any Longer.

September 30, 2022

Via: Entrepreneur

As an entrepreneur vying for market share in an increasingly competitive online environment, you’ve got to bust out all the stops to make your product or service stand out. Personalizing the customer experience is, to my mind, the least you […]


Customer relationship management, General organization management

How Digital Marketers Can Do More With Less

September 14, 2022

Via: Entrepreneur

In the last several months, tech marketers have faced the immense challenge of having to achieve more, but with fewer resources. As companies contend with dropping valuations and brace for a recessionary environment with layoffs and budget cuts, CMOs are […]


Customer relationship management, General organization management

Why Customer Experience is the Secret to Revenue Growth and Business Success

September 9, 2022

Via: Entrepreneur

During the last century, a multitude of businesses have subscribed to the motto, “the customer is always right,” giving more power to consumers and laying the groundwork for an increased focus on providing excellent customer service that eventually led to […]