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Category: Information Technology


Department management, Information Technology

Do You Need an IT Department in your Small Business?

March 13, 2019

Via: Small Business Trends

Everything-as-a-Service (XaaS) and digital solutions such as cloud hosting have changed how small business leaders see information technology departments. IT once focused on managing on-premise servers, workstation app environments, administer software licenses and other local network needs. Now Everything-as-a-Service eliminates […]


Department management, Information Technology

Put Your IT Systems to Work with a Business Technology Strategy

February 12, 2019

Via: Business 2 Community

Computers, Printers, Phone Systems, Oh My! You know your business depends on technology for day-to-day operations, but do you know the impact it has on things like employee retention, customer experience, and overall growth potential? Do you know how much […]


Department management, Information Technology

3 Tips for Scaling Your AI Strategy

February 8, 2019

Via: Inc.

Business growth has changed drastically in recent years, primarily due to the way business leaders are incorporating artificial intelligence into their business models. And the artificial intelligence (AI) trend doesn’t seem to be going anywhere. According to IDC, it’s predicted […]


Department management, Information Technology

How AI Is Driving Marketing Automation

January 25, 2019

Via: Entrepreneur

Marketing automation is a rapidly growing industry set to expand by 8.55 percent this year, increasing market capitalization to $5.5 billion by 2019. Given the benefits, it’s not surprising that more than half of companies use some form of marketing […]


Department management, Information Technology, Marketing

3 Augmented Reality Trends That Impacted Businesses in 2018, and What’s to Come in 2019

January 14, 2019

Via: Business 2 Community

2018 was a massive year for augmented reality (AR) with major leaps in not only innovation but application. It’s no overstatement to say that 2019 is shaping up to bring even more significant changes to the market that will have […]


Department management, Information Technology

5 Reasons Chatbots Do a Great Job of Collecting Small Business Leads

January 11, 2019

Via: Small Business Trends

Generating a steady flow of high-quality leads is a necessity for many businesses — but accomplishing this goal isn’t always easy. Potential customers and clients often need a lot of details before they’re willing to give you their personal information. […]


Department management, Information Technology

3 Easy Ways to Boost Your Site’s SEO Before the Year is Over

December 20, 2018

Via: Business 2 Community

If your business has a website, you know how important SEO is. Learning and mastering search engine optimization is a tactic most online business owners should prioritize. It’s not the most exciting thing to do, but it can pay off […]


Department management, Information Technology

How To Build a Business Website in 2019

December 7, 2018

Via: Business 2 Community

Are you happy with your website? It is a very simple question, but the answer will be a lot more complex. You might be saying; “Yes, but I know I need to spend more money to make it better”. Or; […]


Department management, Information Technology

Small Businesses Lose $80K on Average to Cybercrime Annually, Better Business Bureau Says

December 3, 2018

Via: Small Business Trends

The growth of cybercrime will cost the global economy more than $2 trillion by 2019, according to the Better Business Bureau’s 2017 State of Cybersecurity Among Small Businesses in North America report. Cost of a Cyber Attack When it comes […]


Department management, Information Technology, Marketing

Voice Search Strategy: Surviving (and Thriving) in Ecommerce and B2B

November 15, 2018

Via: Business 2 Community

Earlier this year, at CXL Live, you asked us about voice search (a lot). More specifically, you asked the hard questions, like: How can ecommerce companies compete with Alexa? How will voice search work given the human urge to shop […]