Category: Marketing

October 20, 2021

Instagram, owned by Facebook, is one of the most popular social media platforms, with nearly 112.5 million users in 2020. What’s more, 59% of social users use social media as buying inspiration. And according to Instagram statistics, at least 200 […]

October 19, 2021

TikTok marketing is different in many ways from Instagram marketing and other social media strategies. And that’s because of the platform’s unique algorithm. No matter if you run a DTC brand or B2B company, the TikTok algorithm has a great […]

October 18, 2021

Email marketing is still one of the most effective forms of promotion available to small businesses of all types. You have a dedicated audience you can reach who’ve already indicated they’d like to hear from you frequently. According to studies […]

October 13, 2021

Today I have some content curation resources to help you improve your brand visibility. Here’s four links with tips and tricks to kick start your work week. Finding the right content for your target market can take a lot of […]

October 12, 2021

Everybody’s on social media these days. Seriously, 5.27 billion people are active on social media, equivalent to two-thirds of the global population. And 54 percent of those users use social media to research products and shop. Naturally, that presents a […]

October 11, 2021

This is an incredibly busy time in eCommerce. As the pendulum is swinging back towards brick and mortars and the world reopens, Q4 puts a lot of pressure on marketers to make up for the losses incurred earlier in the […]

October 11, 2021

Want to know how to run a social media contest the right way? You’ve come to the right place! A major part of running your online store is making sure that you always have an audience of ready-to-buy customers. Running […]

October 7, 2021

There are many advantages to running a small business. You’ll have a small team, so you can form better bonds and have greater control over the culture. You’ll be able to treat each client as an individual and provide them […]

October 7, 2021

The content on your website is what builds relationships with your audience and leads them to take the action you want them to take. If your website isn’t working to achieve this goal, there’s a good chance the problem is […]

October 6, 2021

When you visit a website, you’ll often see a pop-up window presenting the option to enter your email address to receive a discount or free shipping. After entering your email address, you can take advantage of any sales incentive offered […]