Category: Investment

September 27, 2019

Starting a business takes money. Sometimes a little, sometimes a lot. Which sometimes means finding funding from outside investors. That’s why countless articles provide advice on business plans, elevator pitches, pitch decks — all of which is useful. But here’s […]

August 30, 2019

Chief marketing officers are under fire to perform. Unlike their predecessors, today’s marketing professionals are expected to drive direct results and boost sales. But perhaps one of the hardest parts of their job is constantly showing return on investment. This […]

July 19, 2019

There are more than 11.6 million businesses in the United States that are women-owned. Out of businesses that generate $1 million or more, 1 in 5 is owned by women. Being a female entrepreneur is looking better each and every […]

June 20, 2019

Social media marketing has become a valuable tool for small business owners. But the platforms they prioritize depends on their age. When it comes to Instagram, 43% of millennials say they plan to increase their investment on the platform. The […]

May 21, 2019

When you’re going through the process of selling your business, one of the first steps you’ll make is to hire an investment banker. These are the guys and gals who are hyper-educated at the best schools, they look good in […]

May 1, 2019

Before I give you the secrets to raising capital, here is a truth for all you starry-eyed entrepreneurs looking to create the next unicorn. Without capital, your idea will most likely never see the light of day, that sought-after IPO […]

March 20, 2019

Thousands of startups spring to life every year, but only the fittest endure for long enough to turn a profit on the open marketplace. Often, the difference between a startup that thrives after a few years and those that suffer […]

March 18, 2019

2018 broke historic records in the world of venture capital — investors made more money, megafunds increased significantly and businesses sold for more than ever. I’m proud to say that my first company, Wordstream, was among the big ticket acquisitions […]

February 21, 2019

With the cost of housing rising and people buying fewer homes, it’s important to plan ahead. Real estate investors need to anticipate the next potential market change and start thinking of new potential passive income streams. To date, I’ve asked […]

October 22, 2018

I have worked with everyone from high tech startups to Broadway shows helping them figure out how to brand themselves, craft their marketing message and create a pitch deck that gets an investor’s attention (and money). Time and again, I […]