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Tag: strategy


General organization management, Systems management

The Next 4 Things You Should Do to Get your Business Ready for the Summer Slowdown

March 20, 2019

Via: Small Business Trends

It’s that time of year again! Spring is around the corner. Following soon afterward that is summer, and summer (for some online businesses) is known for the summer slump. The summer slump is a when you may see a dip […]


General organization management, Strategic planning

Rebranding Is More Than a New Logo and Some Marketing. Here’s What You Should Expect

March 18, 2019

Via: Inc.

Startup founders naturally make a lot of decisions when they start a business. Many of those decisions are good. Some are bad, but most of those mistakes can be fairly easily overcome. Plus, it’s actually possible to fail your way […]


Accounting, Department management, Marketing

Account-Based (Strategy) Marketing: How to Master the Post-Sales Cycle

March 14, 2019

Via: Business 2 Community

Any B2B marketer worth their salt understands the power of account-based marketing (ABM). It’s been widely adopted due to its proven success rate throughout the B2B industry. But there’s a movement taking place, as marketers jump on the ABM train […]


Department management, Marketing

The Most Important SEO Trends to Boost Your Traffic in 2019

March 11, 2019

Via: Business 2 Community

At the start of every year, an influx of new tips and tricks for search engine optimization fill digital marketing feeds with predictions for the coming months. Over the last few years, Google has recently rolled out a number of […]


General organization management, Strategic planning

Get Attention and Grow Your Business Without Actually Talking About It

March 8, 2019

Via: Entrepreneur

The world is a crowded place, filled with competitors all vying for attention. In many cases, it’s hard to differentiate yourself from others in the same field doing the same thing. What can you do as a business to stand […]


Department management, Marketing

Apply These 15 Secret Techniques to Improve your Outside Sales

March 8, 2019

Via: Small Business Trends

An outside sales agent goes to where the prospect is. They make appointments and travel to the client’s locations to meet face-to-face. They don’t have set hours and fixed schedules even if their companies do. On the other side of […]


Self-management, Task management

Declutter Your Life to Increase Productivity

February 28, 2019

Via: Business 2 Community

If you’ve ever felt like you needed to declutter your brain in the morning, you’re not alone. So many of us carry so many reminders and thoughts in our head. As soon as you wake up, it’s easy to start […]


General organization management, Strategic planning

What Works Today May Not Work Tomorrow: 3 Reasons to Restructure Your Small Business

February 26, 2019

Via: Inc.

Netflix shifted from DVDs to streaming. Nokia shifted from selling cellphones to selling network devices. McDonald’s streamlined management into four international segments while re-franchising thousands of restaurants. Restructuring a business can create tension and turmoil and require significant time and […]


General organization management, Strategic planning

Made It Through Your First Year? How to Ensure Your Startup Thrives in Year 5

February 25, 2019

Via: Inc.

You’ve launched a small business — and managed to avoid some of the common startup rookie mistakes. You’ve identified customer pain points and found ways to solve those problems the way customers want them to be solved. You resisted the […]


Customer relationship management, General organization management

9 Secret Ingredients to a Great Customer Experience Strategy

February 14, 2019

Via: Business 2 Community

Service with a smile may not work in the eCommerce world, but providing a positive customer experience is still essential. Customer experience is a term used to categorize and describe the experience a customer receives while interacting with a business’s […]