Tag: business

April 26, 2024

Dropping your prices to get more customers may not lead to more profit. While this approach may have benefits in the short term, pricing psychology research reveals that lowering your prices too much can negatively impact your customer satisfaction scores […]

April 25, 2024

When boosting your search engine, there are three key areas you need to focus on: getting other sites to link to yours (backlinks), making sure your website is technically up to snuff (technical tweaks), and creating content that grabs attention […]

April 25, 2024

What does it mean to be your customers’ “first choice” and why does it matter? Customers buy products or services to solve their problems and they have more choices than ever about where to go and who to buy from. […]

April 25, 2024

If you’re like most people who began their business in 2023, you dreaded your 2023 tax filing with the Internal Revenue Service (IRS). And now, April 15 has passed, and whether you felt prepared or unprepared, you’re going to have […]

April 24, 2024

Many businesses often prioritize cost-cutting measures during economic uncertainty. However, one strategy entrepreneurs should consider during a recession is investing in their salaried employees. While this may seem counterintuitive at first, there are several reasons why this can be a […]

April 23, 2024

High-performing startups often feature strong founding teams that combine business-minded generalists and technical-expert specialists. The mythic founder who does it all is rare for good reason. The skill set that makes someone a top-notch developer or scientist isn’t the same […]

April 22, 2024

The best business plans can ultimately fall short without the right workers to bring that to completion. In today’s competitive and sometimes volatile marketplace there is often the opportunity to find work with multiple different employers. When those other employers […]

April 22, 2024

Consider Jody, a whiz at landscaping, but terrible at recordkeeping. One of Jody’s first jobs was for a contact from the local chamber of commerce. The client had a double-sized lot and wanted to give it an English garden feel. […]

April 22, 2024

One of the biggest challenges businesses face is protecting their online reputation. Now that virtually everyone can access the internet from the convenience of their mobile device, many consumers use online reviews to share their experiences or inform their purchasing […]

April 18, 2024

A study conducted by Indeed demonstrates that 73% of remote workers pine for interaction with their colleagues in person. Furthermore, more companies are realising that while working remotely can slash costs, it can also reduce the quality of work. But […]

April 18, 2024

Real estate investing is a great way to diversify your portfolio and generate relatively passive income. There can be significant real estate tax benefits, as well. Although each individual situation is unique—and it’s always a good idea to speak with […]

April 18, 2024

For entrepreneurs, launching a new startup is an exhilarating experience. It’s what we live for. One of the biggest hurdles of starting a new venture is making sure the business has enough funding to not only keep the doors open […]

April 17, 2024

Efficiency in the mailroom can positively impact a company’s operations, from communication flow to cost management. If you’re looking for strategies that will improve your mailroom’s efficiency, try out these straightforward tips. From adopting new technologies to optimizing sorting and […]

April 16, 2024

It’s easy to think that naming a new product, service, or business simply involves brainstorming ideas, testing the ideas out on some people, and choosing a name. But to do it right, it’s more involved than that. Here are three […]

April 16, 2024

In today’s interconnected world, the consequences of sexual assault allegations extend far beyond the individuals involved. They can send shockwaves through businesses, affecting their financial stability, reputation, and long-term viability. Understanding the multifaceted impact of these allegations on a company’s […]

April 15, 2024

If you’re still struggling to hack hybrid and remote work, you’re not alone. Since millions of workers started working from home during the pandemic, companies have encountered noteworthy challenges, despite the apparent advantages of increased flexibility. A handful of studies […]

April 15, 2024

Cash-strapped but brimming with potential? Welcome to the exciting (and sometimes nerve-wracking) world of launching a startup. Fear not, fellow entrepreneur! Marketing magic doesn’t require a bottomless bank account. With a dash of creativity and a strategic plan, you can […]

April 11, 2024

Today, you’ll be hard-pressed to find someone who hasn’t — at the very least — played with the idea of launching an ecommerce business. The U.S. is the global leader with an estimated 14 million ecommerce sites, and that number […]

April 10, 2024

Regulatory compliance — and issues associated with it — comes in many forms. The concept refers to a business’s duty to comply with the various regulations, laws, and guidelines required within their industry. Regulatory compliance is important because it isn’t […]

April 9, 2024

Take look at any ranking of the world’s leading brands, and one name appears toward the top of that list every single tim: Steve Jobs’ Apple. Like countless startups today, Steve Jobs began his journey in a garage with little […]